SaaS Scaled - Interviews about SaaS Startups, Analytics, & Operations
SaaS Scaled - Interviews about SaaS Startups, Analytics, & Operations
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Scaling Sales Development & The Lost Art of Cold Email with Derek Rey
31 minutes Posted Apr 10, 2024 at 3:49 pm.
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Show notes

Today, we’re joined by Derek Rey, Investor + Founder & CEO at Demand Inc., a human-driven AI-enabled sales development team. We talk about:


  • The loss of knowledge of how to send good email
  • The paradox of needing AI in order to be human at scale
  • What Sales Development Reps can do to be successful, particularly while working with AI
  • The role of email marketing in building top of funnel pipeline