Show notes
On today’s episode, we’re joined by Dan Balcauski, Founder and Chief Pricing Officer of Product Tranquility, a consulting firm in Austin, Texas focused on helping high-volume B2B SaaS CEOs define pricing and packaging for new products.
We talk about:
- What people often get wrong about pricing
- Pricing questions you should never ask
- What to ask instead
- The right way for companies to raise prices
- How to determine if you should publish pricing online



