Scott Stouffer is the Founder & CEO of ScaleMatters, a platform that delivers Go-to-Market operations, analytics, and insights to help businesses drive capital-efficient growth. He took his first company (Visual Networks) public in 2001 and grew it to a peak market cap of $3 billion. Since then, he has been 5x CEO and 3x Founder.In this episode we cover:00:00 - Intro01:35 - GTM Strategy To Overcome Downturn05:13 - Common Points For CAC Decreasing & Shortening Sales Cycle13:11 - Effectively Balancing Sales Team And Leads15:16 - Key Elements Of Context To Improve Operations & Outcomes23:12 - How To Begin Incorporating Data In SaaS Scaling27:48 - Most Important Data & Sources To Aim For Fast Growth31:21 - Scott's Favorite Activity To Get Into a Flow State32:09 - Scott's Piece of Advice for His 25 Years Old Self33:40 - Scott's Biggest Challenges at ScaleMatters36:16 - Instrumental Resources For Scott's Success38:45 - What Does Success Means for Scott Today42:45 - Get In Touch With ScottGet in Touch With Scott:Scott's EmailScaleMatters WebsiteMentions:The Data Room PodcastBooks:The Goal by Eliyahu M. GoldrattEssentialism by Greg MckeownTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast EpisodesSaaS ConsultantsHow To Value Your SaaS Company

Peter Loving is a software designer, coach and consultant who works with SaaS companies to build better products, making UI & UX improvements that drive growth & wow users.He’s the founder of UserActive, an agency that designs meaningful tech products. They are inspired by a mission to help tech founders build products that enrich the lives of users, doing this by applying critical thinking, creative talent and product strategy to solve real business challenges.In this episode we cover:00:00 - Intro01:22 - UserActive In Terms Of Size Today02:49 - The Product Designing Process07:21 - Metrics And Case Studies17:19 - Back End Process24:01 - Features And Functionality On Different Workflows25:21 - Final Advice From Peter27:36 - Get In Touch With UserActiveGet In Touch With UserActive:UserActive WebsiteMentions:FigmaTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast EpisodesSaaS Consulting ServicesLearn How to Value a SaaS Company

Kamil Rextin is the General Manager of 42 Agency, a B2B Agency that helps SaaS companies scale Demand Generation &amp; build RevOps infrastructure. He has worked in RevOps Growth &amp; Demand Gen for the last 12+ years at companies like CrowdRiff &amp; Uberflip.He uses a scientific approach when it comes to marketing. So rather than believing whatever is trending, he experiments, and whatever proves to be effective is what matters to him.Outside of work, Kamil enjoys hiking and reading, especially comics.In the episode we cover:00:00 - Intro01:08 - What Is Demand Generation?02:48 - The Relation Between Demand Generation &amp; Brand Marketing06:03 - Top Mistakes When Implementing Dem Gen &amp; RevOps09:08 - Demand Generation Through LinkedIn12:41 - Performance Branding14:01 - First Steps To Start Doing Performance Marketing17:05 - Kamil’s Favorite Activity To Get Into a Flow State17:37 - Kamil's Piece of Advice for His 20 Years Old Self18:22 - Kamil's Biggest Challenges at 42Agency19:05 - Instrumental Resources For Kamil's Success20:41 - What Does Success Means for Kamil Today21:25 - Get In Touch With KamilGet in Touch With Kamil:Kamil’s LinkedInKamil’s Twitter42 Agency WebsiteMentions:Emily KramerTara RobertsonBooks:Creativity Inc. by Ed Catmull &amp; Amy WallaceWorking Backwards by Colin Bryar &amp; Bill Carr Tag Us &amp; Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInBest Rated SaaS Podcasts<a...

Christian Cox is a linguist, professional ponderer and currently the founder at Plumero Technologies.Christian is an Experienced Agile Business Analytics and Technology Professional with a relatively unconventional background.&nbsp; As a Spanish major who spent six years in Argentina, Chris was first exposed to the digital technology world at a small web development company.&nbsp; Chris is a certified scrum master and earned his Masters in Regional Integration Processes at Universidad de Buenos Aires and his BA in Spanish Linguistics at Arizona State University.In this episode we cover:00:00 - Intro01:02 - About Plumero04:06 - Is Plumero Seeking For Investment?05:24 - Plumero’s Ideal Client06:22 - Plumero’s Website Walkthrough11:16 - Why &amp; How To Use Plumero23:36 - Get In Touch With ChristianPrevious Episode with Christian Cox:Christian Cox: Building a Long-Term, Sustainable Product Development FrameworkGet In Touch With Christian:Plumero WebsiteChristian’s LinkedInChristian’s EmailTag Us &amp; Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInSaaS PodcastsSaaS ConsultantsLearn How to Value a SaaS Company

Carly is the Founder &amp; CEO of RevvSpark, a content agency that creates full-funnel marketing content strategy, generates demand, optimizes conversions, and helps elevate Sales Team’s potential.She started in Marketing over 20 years ago, first in B2C and then in B2B where she is now on a mission to grow businesses with creative "Conversion Content" that levels up internal teams and drives demand.She’s an expert in streamlining B2B tech companies to ignite rapid growth, specializing in companies in the Startup to Scaleup phase, who are below $25M in revenue.She is also writing a book called "Startup to Scaleup: $100K Growth Secrets from SaaS Leaders" that will be published in Q1 2023.In this episode we cover:00:00 - Intro01:38 - The Concept Of Content02:42 - How A SaaS Company Can Determine Their Content Needs04:01 - Examples Of Conversion Content05:10 - Measuring The Content Success10:08 - How A Company Can Incorporate A PLG Motion Into A Go-To-Market Strategy12:33 - How Much Content Is Enough?15:23 - Top 3 Effective Techniques For Growing A B2B Business20:11 - Technology That SaaS Founders Should Prioritize Implement23:08 - Carly’s Favorite Activity To Get Into a Flow State24:52 - Carly’s Piece of Advice for His 25 Years Old Self25:15 - Carly’s Biggest Challenges at RevvSpark26:34 - Instrumental Resources For Carly’s Success28:49 - What Does Success Means for Carly Today29:27 - Get In Touch With Carly"Become a Content Machine: The Conversion Content System"https://www.revvspark.com/saas-district/This PDF lays out step-by-step how to create a month’s worth of content from ONE source piece, and the tools and tips we use to create all the touchpoints that take a buyer through each stage of their journey.Get In Touch With Carly:Carly’s LinkedInRevvSpark WebsiteMentions:LavenderSmartwriter.aiHubspotSalesforceZapierBardeen.aiBannerbearBooks:Never Eat Alone by Keith FerrazziThe...

Darshan Pindoria is a Psychology and Mindset Coach at Deeppsyc, an organizational psychology service that impacts key areas of mental health and performance. Darshan has a BSc in Psychology, he’s a vlogger, public speaker and course creator who also took up training for 9 months as a monk in a yoga ashram.&nbsp;Darshan’s past SaaS experiences working as a Business Development Manager at companies like Verto Cloud, eBusiness Guru Limited, Avasam and Replyco.In this episode we cover:00:00 - Intro02:05 - Darshan's Background04:46 - Darshan's Experience &amp; Learnings As A Monk16:19 - Darshan's Meditation Practice17:56 - Common Employees’ Struggles Worked At Deeppsyc20:55 - Companies’ Best Practices For Employees’ Mental Health26:58 - Darshan’s Favorite Activity To Get Into a Flow State27:27 - Darshan’s Piece of Advice for His 25 Years Old Self27:46 - Darshan’s Biggest Challenges at Deeppsyc28:21 - What Does Success Means for Darshan Today29:06 - Get In Touch With DarshanGet In Touch With Darshan:Darshan’s InstagramDeeppsyc WebsiteDeeppsyc YouTube ChannelTag Us &amp; Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast EpisodesSaaS ConsultantsLearn How to Value a SaaS Company

Sunir Shah is a marketer, developer and startup guy. He's the founder of AppBind, a subscriptions management tool for resellers and agencies. AppBind lets you subscribe to software and ads for clients without using your credit card. This cloud-based billing solution enables trustful communication between agencies and clients.In this episode we cover:00:00 - Intro00:46 - AppBind Overview03:21 - Who Is AppBind's Ideal Customer / Target Market05:23 - Prices &amp; Features06:17 - AppBind’s&nbsp; Product Functions14:19 - Contract Integrations18:10 - Back-End20:22 - Investing On AppBindGet In Touch With Sunir:Sunir Shah's LinkedInAppBindTag Us &amp; Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS Company

Aaron is a SaaS Onboarding &amp; Lead Conversion Specialist, and the founder of SaaS Accelerator, a coaching program that helps SaaS founders to implement systems and processes to scale revenue faster and more predictably.He helps SaaS companies with an ARPU of $100 or more achieve scalable, predictive growth and are looking for proven systems and frameworks they can implement into their business to increase revenue and build a scalable SaaS.Aaron also runs the SaaS Growth Hacks community on Facebook which currently has over 20,000 members.In this episode we cover:00:00 - Intro01:46 - Big Reasons Why Companies' Streams Decrease09:09 - Changing The Marketing Channel12:36 - Checklist To Know If A Company Is Ready To Scale Up15:35 - Downside Of Scaling Up Before Being Ready16:25 - The "Fisher Analogy" When Searching For New Clients19:33 - Building A Community As a SaaS Founder27:37 - The Best Revenue Streams To Budget For Into 202331:42 - Aaron’s Favorite Activity To Get Into a Flow State32:46 - Aaron’s Piece Of Advice For His Younger Self35:16 - Aaron’s Biggest Challenges To Continue To Grow36:54 - Instrumental Resources For Aaron's Success39:53 - What Does Success Means for Aaron Today43:20 - Get In Touch With AaronGet In Touch With Aaron:"SaaS Growth Hacks" Facebook GroupAaron Krall's WebsiteMentions:Peldi Guilizzoni from BalsamiqSaaS District Interview with Peldi GuilizzoniLake Coloring AppTravis SagoDan MartellBooks:How To Live by Derek SiversAnything You Want by Derek SiversTag Us &amp; Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInSaaS PodcastsSaaS Consulting ServicesLearn How to Value SaaS Companies

Ahmed is the Director of Due Diligence at Rapid Diligence, a company that provides due diligence and consulting services for buyers looking to acquire businesses under $500M.Ahmed previously founded a small-cap private equity fund to buy eCommerce businesses and lead due diligence for private equity funds focused on SaaS, eCommerce, FBA, and content website acquisitions.In this episode we cover:01:12 - Ahmed's Due Diligence &amp; Acquisition Background05:26 - Differences Acquiring a SaaS, an E-commerce &amp; Content Business10:32 - Organic Vs Ads Traffic For E-Commerce11:45 - High Level Red Flag Checklist To Review When Acquiring13:12 - Top Reasons &amp; Red Flags That Kills A Deal15:41 - Percentage Of Successful DD16:45 - Combining E-Commerce &amp; Affiliate Website Strategy18:24 - What Kind Of Business &amp; Process To Start Acquiring20:55 - Ahmed's Favorite Activity To Get Into a Flow State22:22 - Ahmed's Piece Of Advice For His Younger Self24:45 - Ahmed's Biggest Challenges at Rapid Diligence26:15 - Instrumental Resources For Ahmed's Success28:18 - What Does Success Means for Ahmed Today30:19 - Get In Touch With AhmedGet In Touch:Ahmed Razza's TwitterRapid Diligence WebsiteAhmed's EmailBooks:The Miracle Morning by Hal ElrodThe Hard Thing About Hard Things by Ben HorowitzMy First Million PodcastTag Us &amp; Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast SessionsSaaS ConsultantsHow To Value Your SaaS Company

Natalie Marcotullio is a Head of Growth and Operations at Navattic, a company that empowers prospects to get hands-on with a product earlier through no-code interactive demos and helping SaaS companies give their prospects a better buying experience. More than 200 go-to-market teams use Navattic across the funnel, from first touch in outbound campaigns, to website product demos and post-demo leave behinds.Natalie has a background in SEO and digital marketing for B2B sales and marketing SaaS. Now she focuses on full-funnel marketing, GTM strategy, and improving the digital buyer experience.In this episode we cover:00:00 - Intro01:12 - What Is An Interactive Product Demo01:53 - Why Interactive Product Demo Is So Important04:39 - Interactive Demos Vs. Free Trials 06:30 - The Power Behind A No-Code Interactive Product Demo07:31 - The Ideal Customer For Product Demo08:31 - Measuring The Conversion Rates Using Interactive Product Demo10:17 - Best Way To Show Your Product Demo On Your Website11:59 - What To Consider Before Testing Out12:40 - The Sales People Opinion About Interactive Demos15:04 - Natalie's Favorite Activity To Get Into a Flow State16:00 - Natalie's Piece Of Advice For Your Younger Self17:12 - Natalie's Biggest Challenges at Navattic17:59 - Instrumental Resources For Natalie's Success19:58 - What Does Success Means for Natalie Today21:46 - Get In Touch With NatalieGet In Touch With Natalie:Natalie's LinkedInNavattic's WebsiteMentions:Andrew CaplandBooks:Uncanny Valley by Anna WienerTag Us &amp; Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInSaaS PodcastsSaaS Consulting ServicesLearn How to Value SaaS Companies