SaaS Backwards - Reverse Engineering SaaS Success
SaaS Backwards - Reverse Engineering SaaS Success
Ken Lempit
Ep. 198 - How to Make Your SaaS Company More Fundable
35 minutes Posted May 22, 2026 at 4:00 pm.
Welcome and Guest Intro
Flying Blind Without Metrics
Finance vs Accounting Explained
Five Metrics Overview
ARR Measurement Mistakes
NRR and Retention Reality
Cash Flow and Runway Forecasting
CAC Efficiency and LTV
Gross Margin and COGS Clarity
Sponsor Break Go To Market Checkup
Bootstrapped vs VC Money Mindset
Due Diligence Deal Killers
Marketing Spend Attribution
Go To Market DNA Early
Build SaaS Finance Infrastructure
How to Reach Anthony
Wrap Up and Subscribe
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Show notes
Send us Fan Mail Guest: Anthony Nitsos, Founder of SaaS Gurus A SaaS company doesn’t become fundable because it’s growing—it becomes fundable when the financial engine underneath that growth can withstand scrutiny. In this episode of SaaS Backwards, Anthony Nitsos, founder of SaaS Gurus, joins us to discuss what actually makes a SaaS company fundable. Revenue, customer growth, and cash in the bank are all important signals, but they do not always reveal whether the business is healthy, scalab...