SaaS Backwards - Reverse Engineering SaaS Success
SaaS Backwards - Reverse Engineering SaaS Success
Ken Lempit
Ep. 168 - How Gen AI Is Rewiring B2B SaaS Feedback
33 minutes Posted May 30, 2025 at 9:00 pm.
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Send us Fan Mail Guest: Eli Portnoy, Founder & CEO at BackEngine -- As B2B SaaS companies scale, they often lose touch with the customers who got them there. In this episode, Eli Portnoy, founder and CEO of BackEngine, sits down with Ken Lempit to talk about the critical breakdown in customer feedback systems—and how generative AI can help leaders hear what really matters. We unpack: ✅ Why customer feedback loops break as SaaS companies grow ✅ The hidden costs of misaligned f...