IP Targeting is a form of advertising that allows candidates and campaigns to directly target online ads to mobile devices and computers at an individual household level.

What is a political campaign theme? For your messaging, it’s a summary of why you are seeking office.

Local political campaigns need to reach fewer voters and typically campaign for a shorter period than larger campaigns. But that does not make local campaigning any easier for the candidates or their supporters. In some ways, small campaigns have it...

The 2020 election accelerated the convergence of politics and technology. In this episode, Shane Daley discusses our take on how the pandemic affected our client's political campaign efforts - and why online campaigning will never be the same.In this...

In this episode, we discuss using email marketing for local political campaigns.

In this episode, we are going to explore the main reason that political candidates have an online presence - to raise money.

In this episode, we'll continue discussing the creation of your political campaign website – from choosing a developer to hosting considerations.

In this episode, we'll discuss the creation of your political campaign website – from choosing a domain name to content considerations in building out your site.

In this episode, we discuss social media for yourself personally and as a political candidate.

In this episode, we discuss how political candidates, as individuals, can lay the groundwork for their online presence.