In this episode of ROI Mastery, we discuss how to use Google Ads to promote a local business using a dental practice as an example. We cover the basics of Google Ads and how to set up a Google Ads account. We also delve into how to define your target audience, choose keywords and set a budget and bid for your campaign. The goal is to ensure that your ads are reaching the right people at the right time, making your ad campaign successful and bringing more patients, customers or clients through the door.Visit www.JeffvEvans.com and sign up to be notified when new episodes go live. I am also blowing the lid off the industry and giving away all the secrets. Sign up today.

Today's episode is my origin story of sorts. I've been a seasoned digital marketer for over a decade and through my work, I've discovered my true passion: helping local business owners not just survive, but thrive. I understand that going into business for yourself is about more than just having a job. It's about achieving freedom and financial success, and that's exactly what I want to help you do through this podcast.I want to take a moment and share a personal story with you all. I was a corporate employee working for a big company, enjoying the stability and benefits that came with it. But my life took a drastic turn when my wife was diagnosed with a chronic illness that required constant care. It forced me to make a difficult decision and I had to leave my job to take care of her. That's when I decided to go out on my own and start my own business. It was a challenging time, but it also became a turning point in my life. I realized that being an entrepreneur is not only about making a profit but also about having the freedom to make choices and to be there for the people you care about. I also realized that digital marketing was the key to making my business successful, and that's when I started to focus on mastering the ROI in my business.That's why I'm so passionate about helping local business owners like you to achieve the same success. Each week, I'll dive into different strategies and tactics for boosting your ROI and growing your business. I'll cover topics like search engine optimization, social media marketing, and email marketing, as well as the latest trends and best practices in the digital marketing world.But this podcast isn't just about me sharing my knowledge with you. I want to create a community of local business owners who can support and learn from each other. So, I'll also be featuring interviews with other experts and business owners who have achieved success through their digital marketing efforts.So, whether you're just starting out or you've been in business for a while and need to revamp your marketing strategy, this podcast is for you. Join me as we take the journey to mastering the ROI in your local business and achieving the freedom you deserve. Thanks for tuning in, I'll talk to you soon.Visit www.JeffvEvans.com and sign up to receive notifications each week when I drop another episode. I will also be blowing the lid off the industry and giving away the secrets to scaling your business with marketing. You do not want to miss this!