Release the Kreative
Release the Kreative
Glass River Media
A discussion about what is cognition and creativity. Why are some ideas "good" and others "bad"? Why do we fear being wrong? Join Jeff Carpenter and Kirk Westwood, two award winning "creatives" as they unpack what exactly creativity is and why it matters. Support this podcast: https://anchor.fm/releasethekreative/support
Branding with the Power of "No"
Everyone wants to say ‘yes.’ It’s addictive! But we think you should say ‘no’ more often.   We’re chatting with Mason Atlas of The Hive SLC Tattoo shop about what to do when you just don’t feel like saying yes!
Jul 29, 2021
41 min
Thanks! … It’s got pockets
It’s all about the details. Sometimes that’s good and sometimes it’s bad. We talk with Juniper Finley about women’s clothing and the maddening lack of pockets!
Jul 28, 2021
41 min
Teacher Says What?
It’s our first live episode! We dive right in to cognitive communication and how it can help or hurt your message, depending on how you use it. Also: the “tamagotchi of the car world” plays into that somehow. You can watch us here now, and again live next Monday morning! (10 AM Washington DC time)
Apr 12, 2021
38 min
Gleaming the Cube
Experience is the best teacher and the only way to get it is to go out and get it. This week we talk about putting yourself out there to try new things, no matter how crazy they might seem. You’ll never know until you try and trying things is what creativity is all about.
Apr 5, 2021
39 min
The Celery Test
What does your shopping cart say about you? Everything you do tells a story, even your logistical choices say something about you. The ‘Celery Test’ is a neat way to think about that and analyze your own decisions. All that plus we touch on Simon Sinek’s “Start With Why.”
Mar 29, 2021
34 min
Monkey See, Monkey Do
Stealing is easy and fun!  At least, it sure seems that way. When someone else has success with something it might be advantageous to follow their lead! Or it might be a big waste of time. Join us as we talk about social media platforms and their habit of taking someone else’s feature the minute it gains traction.
Mar 22, 2021
37 min
Are you aroused?
It’s exactly what you’re thinking. That’s right, we’re talking about Mr. Potato head and Dr. Seuss. Or more precisely, this week is all about controversy! Of course you know that it gets people engaged, but let’s talk about why that is and how it can help you.
Mar 15, 2021
31 min
Once Upon a Time
We’re always talking about turning your message into a story. Today we use the streaming show ‘Ted Lasso’ as an example of what makes good storytelling. Sit back and soak up some examples. And it’s all spoiler-free!
Mar 8, 2021
36 min
There’s a Hole in My Funnel, Part II!
In which we continue talking about tattoo artists, key publics, and how you differentiate yourself. Don’t advertise for your competitors! Explaining why people need you is just the first step.
Mar 1, 2021
34 min
There’s a Hole in My Funnel, Dear Liza, Dear Liza
In which we talk about leaky funnels and end up shipping Kirk off to Utah. Well, not yet, but soon. We also hear about the convoluted circle of the social-media-telephone game. Is it just luck? Maybe not. If you’ve already listened, Thehiveslc.com is the website you’re looking for.
Feb 22, 2021
31 min
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