For years, business owners have been laser-focused on SEO — but the way people search is changing fast. In this episode, we break down Answer Engine Optimization (AEO), the strategy every business owner needs to understand as more people turn to AI tools like ChatGPT and Claude to find answers instead of scrolling through search results. We cover what AEO actually is, how it works alongside traditional SEO, and seven practical ways to start optimizing your content so AI tools recognize your business as a trustworthy source. Whether you're a solopreneur or scaling a team, this episode will help you future-proof your marketing strategy for the AI era. Resources: The Meeting Place Membership Rock The Reels 1:1 Coaching Free Client Welcome Guide Additional Trainings and Resources Connect with Brittni: Follow me on the Gram - @brittni.schroeder Join my Facebook Group  Visit my website Subscribe to my Youtube You can find the complete show notes here: https://brittnischroeder.com/podcast/what-is-aeo-the-new-search-strategy-every-business-owner-needs-to-know