Recipe for Greatness
Recipe for Greatness
Jay Greenwood
Stock in a Can Sounded Ridiculous - Now It’s Shaking Up Categories | Founder Owen Potts
35 minutes Posted Apr 17, 2026 at 5:00 am.
Welcome And Guest Overview
A Gap Year That Became Food
Learning By Doing In Factories
Partner Fallouts And Hard Lessons
Finding The Potts Product Gap
Simple Branding That Stood Out
Scaling Beyond The Home Kitchen
Getting Buyers To Taste The Product
The Aluminium Can Packaging Bet
Bold Design Without Losing Identity
Making Cans Work Operationally
Cash Flow Strain From Growth
Hiring People Without Losing Control
Working With Your Spouse As Cofounder
Founder Advice Passion And Equity
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Show notes
We talk with Owen Potts about building The Potts Partnership from a home kitchen into a premium ambient food manufacturer stocked by major UK supermarkets. We dig into hands-on learning, bold packaging choices like aluminium cans, and the unglamorous cash flow and operations work that makes growth possible. Turning a gap year job in a jam factory into a career in food manufacturing and product development Learning factories end to end by jumping onto every machine and process&nbs...