In this episode, Ruben discusses strategic branding and how to build a brand around your niche. The best thing you can do for your brand is to be very niched and make it very clear who you are serving, understanding their obstacles and desires.&nbsp;
If you're looking to build a brand and are hesitant of niching down with the concern that you're alienating other prospects — embrace this resistance because it is the very thing that will make your brand stand out in your respective marketplace.&nbsp;
If you're a real estate thought leader looking to build your brand book a discovery call with us at <a href="http://investedtalent.com/" rel="noopener noreferrer" target="_blank">investedtalent.com</a>

Replacing Corporate & Business Income through Real Estate Syndications with Stephanie Walter Episode #173

In The Lab with Ruben Kanya compiles over $2 Billion worth of successful real estate experiments for new investors looking to get started in real estate. With real estate being a broad umbrella, in the lab we introduce you to a variety of real estate models (experiments) that real practitioners have implemented while sharing their wins, losses and lessons in the lab so that you can pick the experiments that suit your lifestyle the most and double down. In the lab we focus on repeatable processes, systems and ingredients so that you can implement your own experiments and build.