In this training, Bill Crawford from Rainmaker for Contractors shares the website conversion strategies that help basement waterproofing and foundation repair companies generate more leads without increasing ad spend. You’ll learn: The 13 critical website conversion factorsHow to convert more website visitors into leadsWhy website speed, mobile optimization, reviews, and live chat matterSimple changes that can improve your conversion rates fastPerfect for waterproofing and foundation repair ...

In this training, we break down how AI is changing the way homeowners choose waterproofing contractors. Instead of browsing multiple options, they’re asking AI for a direct answer—and trusting the result. That means your company is either recommended… or not even considered. We cover: How AI is reshaping visibility and decision-makingWhy speed and follow-up now matter more than everWhere most contractors are losing jobs (without realizing it)Simple ways to start using AI to improve performanc...

Homeowners buy trust before they buy waterproofing. If your competitor has a higher Google rating, they get the call first. In this training, Bill Crawford reveals the exact systems top waterproofing companies use to generate 5-star reviews consistently. You will learn how to build a review-driven company culture, properly incentivize your crew, and neutralize negative feedback. Stop leaving money on the table and turn your reputation into your strongest sales asset.

More Free Leads With Local Search — Grow Your Business Without Paid Ads 🚀 Want more leads without spending a dime on advertising? In this video, we walk you through powerful local search strategies that help you attract free, organic leads for your business. Whether you're a local service provider, contractor, or small business owner, these easy-to-implement techniques will help you get noticed by the right audience — and start converting more inquiries into customers. 🔍 What You’ll Learn i...

In this episode, we sit down with James Hatfield, President of LiveSwitch, the innovative communication platform that’s transforming how service-based businesses connect with their customers and teams. LiveSwitch empowers companies of all sizes to capture job site video, conduct live customer interactions, and streamline their workflows — all without downloads or complex software. James walks us through how LiveSwitch is helping businesses save time, eliminate unnecessary travel, and boost r...

📈 Your 2026 Marketing Plan Get ready to stop guessing and start dominating in 2026 with this high-impact, results-driven training designed specifically for contractors who want a clear roadmap to marketing success. In Your 2026 Marketing Plan, host Bill Crawford — founder of Rainmaker For Contractors — will walk you through a complete strategy session that equips you with a customized action plan to reach your 2026 revenue goals without wasting money on ineffective marketing. This isn’t...

Adam Swain, owner of Swain Co. in Indianapolis, joins the show to talk crawl spaces, basements, and building a values-driven contracting company. Adam grew up in the trade, launched the business with his father, and shares the pivotal moment in 2017 when his dad passed away—and how the team rallied to grow stronger than ever. We get into training that actually sticks (including hands-on booths at their shop), why they use zero-commission sales, hiring from within, giving back to the community...

Unlock Growth with Facebook Ads Strategies for Basement Waterproofers Are you tired of wasting money on boosted posts that don’t bring in real jobs? 🚫 This exclusive training will show basement waterproofing contractors how to turn Facebook into a predictable, high-quality lead source—without the guesswork. What you’ll learn in this session: ✅ The proven 3-Pillar Framework for profitable Facebook campaigns ✅ How to use Lookalike Audiences to find more of your best customers ✅ The “Show, Don...

Omnipresence- Be The #1 Waterproofer In Your Service Area Check out this insightful video designed to elevate your waterproofing business presence and performance! 🚀 What You'll Learn Why omnipresence matters: How mastering local visibility makes you the go‑to waterproofing pro in your service area. Practical strategies: Learn actionable tactics to stay top-of-mind even before making a sale. YouTube Proven results: See why being everywhere—even without a lead—can tip the scale...

🎙️ BONUS EPISODE – Compete & Win Against Well-Funded Waterproofers | Rainmaker for Contractors Podcast In this special bonus episode, Jon Nagle is joined by Jim Cotes from Ridge Industries to introduce the upcoming Compete & Win Conference — a one-day event designed by and for independent waterproofing contractors. 🗓️ Date: Tuesday, September 16th 📍 Location: Des Plaines, Illinois 🎟️ Double the Value: Held the day before the Basement Health Association’s annual conference (Sept 17–1...