Public Relate
Public Relate
Navigate Strategic Communications LLC
Confidence, truth, know-how. Public relations firestorms erupt online and in the media unexpectedly, and Public Relate helps steer you through it.
Episode 7 - How to keep your crisis communications plan from getting dusty
It's a universal habit. A company or agency will spend tens of thousands of dollars working with a consultant on a crisis communications plan. And once it's done, once it arrives in the mail in its glossy cover, the crisis communications plan takes its place on a shelf and is rarely looked at again. Today on Public Relate, what you should do with a crisis communications plan before a crisis emerges.
Oct 23, 2018
11 min
QUICK TAKE: Inconsistent messaging during the Kavanaugh controversy
A look at the troubled messaging strategies being deployed by Judge Brett Kavanaugh’s supporters.
Sep 24, 2018
7 min
QUICK TAKE: Ticketmaster fumbles a crisis response
Investigative journalists in Canada accuse the ticket sales behemoth of violating its own practices when it comes to scalpers. The company’s parent put out a statement that misses the mark. Find out why in this QUICK TAKE.
Sep 20, 2018
4 min
Episode 6 - Five secrets toward building a professional relationship with members of the media
Few things are more complicated than how our relationship with members of the media -- both traditional media (newspapers, TV, radio) and new media (podcasters, bloggers, social media influencers) -- should work. You're not quite friends, you're not quite enemies, you're not quite frenemies. So what works? Here are five secrets toward making your connection with the media fruitful.
Sep 19, 2018
18 min
QUICK TAKE: What to do about petitions
On this first edition of Quick Take, I take a look at what you should do when during a crisis situation you are confronted with a petition.
Sep 17, 2018
3 min
Episode 5 - What Harley Davidson can teach us about responding to a crisis
It's 2018, and in stunning fashion, an American President called on his fellow citizens to join a boycott of an iconic American brand. But Harley Davidson's response teaches us a lot about handling a crisis, including why restraint may be the best tactic.
Aug 15, 2018
17 min
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