Profitable Web Designer with Shannon Mattern
Profitable Web Designer with Shannon Mattern
Shannon Mattern
State of the Web Design Industry Keynote EP 32
43 minutes Posted Mar 29, 2023 at 9:00 am.
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Show notes

Welcome to Episode 32 of the Profitable Web Designer Podcast, where we’re committed to helping web designers to stop undercharging, overdelivering, overworking, overworking and create profitable, sustainable web design businesses.

I’m Shannon Mattern, your host and founder of the Web Designer Academy where we teach the business side of running a web design business, and if you wanna make a consistent, full-time income as a web designer but you’re struggling with things like pricing, boundaries, mindset and marketing and you’re EXHAUSTED from going it alone… well, my friend, you’re in the right place. 

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In this week’s episode I’m sharing my keynote presentation from the 2023 Simply Profitable Designer Summit where I reveal 4 shifts we're currently seeing in the web design industry and how you can leverage them!

3 key takeaways from the presentation:

  • Just because a business already has a website doesn’t mean they don’t need your services. Every few years they need to keep up with the shifting marketing landscape and make updates.
  • We can only control our own thoughts and actions in any economic environment. We can’t control outcomes, not even the outcomes of our actions, but we can control our effort and persistence.
  • There’s no such thing as a “better time” to go all in on your business. The best time is always now.


I also talk about:

  • Why businesses need websites now more than ever despite a growing number of social media and product sales platforms.
  • How to calculate value and why value is always more important than price.
  • Why things that used to work are no longer working and how that change is your best friend as a web designer.


PS - Get exclusive insider strategies from the Web Designer Academy and advice from our five-figure month earners on how to make at least $10k every single month as a web designer by adding your name to the WDA waitlist now.