Profitable Web Designer with Shannon Mattern
Profitable Web Designer with Shannon Mattern
Shannon Mattern
How Leigh Shifted from Charging by the Hour to Charging by the Project to Create 5-Figure Revenue Months EP 17
40 minutes Posted Dec 14, 2022 at 10:00 am.
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šŸ‘‹ Welcome to the Profitable Web Designer Podcast where we help ambitious web designers work less and make more money.


šŸ’Ž Get insider strategies from the Web Designer Academy and advice from our five-figure month earners on how to make at least $10k every single month as a web designer by adding your name to the WDA waitlist now at https://webdesigneracademy.com


This week I’m talking with Leigh Scott about creating a 5-figure revenue months after charging by the hour.

Leigh is a Web Designer Academy student who started her web design business in 2021 to spend less time at the office and more time with her son. She startedĀ out charging by the hour, and after hearing me speak at a summit, jumped into Web Designer Academy and we immediately identified pricing as one of her greatest opportunities. After creating a 3-part plan together, Leigh consistently has 5-figure months and is working on expanding her business to new avenues and even growing a team!Ā 

ā€œThe way I’m thinking of pricing… What is something I think somebody won’t agree to, but if they did agree to it, I would be excited about it?ā€ - Leigh ScottĀ 


Key takeaways from my chat with Leigh:Ā 

  • Ā It’s okay to start out with getting paid by the hour. Leigh did it, and she even did some volunteer work for some non-profits that needed help with their websites. She doesn’t regret any of these as this work helped her gain credibility, build her portfolio, and establish a network. But this is not sustainable in the long run.Ā 
  • You're going to get as much results as the effort you put in. It doesn’t matter how many courses you join, how many podcasts you listen to, or how many days of mindset shifting you do. If you do not put in the work, you will not get the result.Ā 
  • There is an opportunity cost to undercharging for any period of time, and continuing to work with low-paying clients. Is this opportunity cost something you’re willing to pay?Ā 


ā€œYou don’t have to learn things the hard way necessarily. You’re still going to have to learn some things the hard way, but learn from someone else’s mistakes and try to do it in a few months instead of a few years.ā€ - Leigh ScottĀ 


We also talk about how Leigh:Ā 

  • Worked on her mindset to make the necessary shifts to raise her pricesĀ 
  • Analyzes current projects and client work to identify opportunities to add value and increase pricingĀ 
  • Uses authenticity to effectively communicate with clients and help them see their opportunitiesĀ 

Ā 

šŸ’µ If you’re ready to transform what you think about how much you can charge, raise your prices and work with your dream clients, then I wanna invite you to watch our Profitable Pricing Framework training for web designers. Just head to https://webdesigneracademy.com/pricing and I’ll send the free training straight to your inbox.Ā 


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