Private Practice Online Marketing
Private Practice Online Marketing
Mike Lynagh
This podcast is for physical therapists, physios and healthcare pros who are looking to learn about online marketing strategies to get clients.
#11 How to write a lead magnet that people will want to download?
Join the Facebook Group Online Lead Gen Strategies for Physios and Therapists Here https://www.facebook.com/groups/4441275229278557 The purpose of your lead magnet is to get a person's email. You want to create something that people actually want and will consume. This podcast covers how to write or create your lead magnet using the SAGE framework so you can give value to people and get people to actually read your content. 
Feb 1, 2021
8 min
#9 How to start growing your email list using 5 different ways
Join the Facebook Group Online Lead Gen Strategies for Physios and Therapists Here https://www.facebook.com/groups/4441275229278557 Here are 5 ideas to help you start growing your email list today!  Ebook Free video course Newsletter How to Guide Cheatsheets
Jan 27, 2021
8 min
# 8 the 3 types of traffic in your business
Join the Facebook Group Online Lead Gen Strategies for Physios and Therapists Here https://www.facebook.com/groups/4441275229278557 In this episode, I chat about the 3 types of traffic that you can have in your business. TRAFFIC YOU BORROW TRAFFIC YOU BUY TRAFFIC YOU OWN Check out the episode to figure out which of these is the most important by far!
Jan 25, 2021
10 min
# 6 Key numbers to focus on to grow your clinic in 2021
Join the Facebook Group Online Lead Gen Strategies for Physios and Therapists Here https://www.facebook.com/groups/4441275229278557 In this episode, I chat about some of the most important numbers you need to focus on if you want to be growing your private practice or online physio business in 2021. Some of the key things to look at are Leads coming in Your conversion process Your sales process Is your delivery of service set up Are you gathering testimonials and getting referrals
Jan 20, 2021
14 min
#6 How to choose your ideal client?
How to choose an ideal client for your clinic or coaching programme? First of all focus on these 3 things, have they a problem? Are they looking for  a solution? Are they paying to solve that solution? In this episode, I dive into key things you need to think about when considering who your ideal client is.
Jan 19, 2021
11 min
#5 Why you should create an ideal client for your clinic or coaching programme!
In this episode I discuss some of the key reasons why you should choose who your ideal client is that you actually want to work with.  Just a few of those reasons are listed below:  1.You get better results faster 2. You can create products or assets that do the work for you and you can use over and over again.  3. Your  messaging becomes clearer and easier  4. Your offer and your marketing become much more effective  5. You turn your awesome results into a process  6 You become more profitable and get more freedom in who and how you work
Jan 18, 2021
10 min
#4 6 things you need to have in place to generate leads from your website
To join the FREE Facebook group Online Lead Gen Strategies for Physios and Therapists, click here https://www.facebook.com/groups/4441275229278557 In this episode I cover some things that you need to have sorted on your website if you want to generate clients 1. Tell people who you help and how you help them 2. Tell your story on your About me page 3. Give value upfront 4. Have a way of collecting leads - think downloadable pdf 5. Make sure your device opens via mobile 6. Make sure you have your SSL certificate #5 What is an ideal client and how do I create one?
Jan 13, 2021
11 min
# 3 Five things you don't need to start working with online clients as a physio or coach
To join the Facebook group Online Lead Gen Strategies for Physios and Therapists, click here or the link below https://www.facebook.com/groups/4441275229278557 Here are 5 things you SHOULD NOT bother worrying about when you are starting working with clients online, some of these will surprise you.  1. Business cards  2.  Expensive websites - you don't need to waste much money on this too early, it can waste a huge amount of energy, don't make the mistake I did.  3. Not getting a sales funnel or process in place - this is the one thing you should spend most of your time on  4.  Review sites  5. Wasting money and time on logos, trust me I did this one too and it was a regret. 
Jan 11, 2021
11 min
#2 Don't bother setting goals for your business
To join the FB group Online Lead Gen Strategies for Physios and Therapists click this link https://www.facebook.com/groups/4441275229278557  In this episode, I talk about why setting goals is not the thing that you should be doing this year if you want to make progress in your business. It is way more important to focus on your daily actions, think of the 2 - 3 most important things that you can do every day to get new clients or leads.
Jan 11, 2021
11 min
#1 Why I started a podcast about online marketing when I am a physiotherapist.
In this episode I cover: Why I started this podcast, What online marketing is, how this podcast is going to help you get more clients whether you are a physical therapist, physio, therapist or health care pro.
Jan 4, 2021
6 min