In this episode of the Predictable Revenue Podcast, Collin Stewart interviews Nick Mason, co-founder and CEO of Turtl, discussing the journey of finding product-market fit.    They explore the origins of Turtl, the importance of customer feedback, the challenges of early-stage startups, and the evolving nature of product-market fit in a changing market. Nick shares insights on the significance of understanding customer needs, the dangers of being overly influenced by early customers, and the lessons learned from mistakes along the way.    The conversation concludes with a look at Turtl's future and the ongoing challenge of demonstrating ROI in content marketing.   Highlighst include: Finding Product-Market Fit

Early Customer Engagement and Revenue

Navigating Customer Demands: The Roadmap Dilemma

Learning from Mistakes: The Value of Experience

Recognizing Product-Market Fit: Signs of Success