<p>Jeffrey Arthurs discusses the book Preaching and the Thirty Second Commercial as it covers how details and personalization in stories can broaden the appeal.</p>

Boredom is a Form of Evil

Preaching Points is a weekly podcast that provides brief reflections on preaching that points you to preaching excellence. Each Monday, you will be able to download and listen to fresh insights on preaching from our faculty at the Center for Preaching, as well as professors and friends of Gordon-Conwell Theological Seminary. This podcast is designed to provide regular inspiration and encouragement for preachers. We want to reinforce the basics of Biblical Preaching, along with stimulating your thinking with clear and powerful ideas on preaching.