PPC & Chill
PPC & Chill
Bryenn Lopez-Bierwirth
A quirky PPC podcast for the latest news and trends in paid marketing. Tune in to hear the best tips and tricks from leading paid search and paid social campaigns.
The Rise of Click Bots & Fraud Clicks
Click fraud is up 227% since 2016 and it's only getting worse and more expensive for you. Learn how click bots are affecting your PPC account, why it's happening and the 4 steps you should be taking now to protect yourself and save your money -- hint: Sarah Connor isn't an answer.
Apr 26, 2019
16 min
Why Branded Bidding is a PPC Must
Why bidding on your brand name is important for your overall PPC strategy and, if you aren't, how you're enabling your competitors to directly steal customers from you.
Apr 26, 2019
4 min