187,000,000 views.

1.3 million subscribers.

+- 500 long-form videos.

And right now, thousands of people are watching his content live.

Not a media company.

Not a full-time influencer.

A doctor.

In this week's Power Hour, Dr. Joseph Allen, Founder of Doctor Eye Health, breaks down how he built one of the largest eye care education platforms on YouTube, from zero experience in 2018 to a global audience today with over 1.3 million subscribers.

But here's what makes this episode worth your time:

It's not about going viral.

It's about understanding how content actually works.