Let me start with a question I get asked more than almost any other when it comes to marketing channels. Should I be using Facebook for my recruitment business? It usually comes with a follow-up. Is it not just for personal stuff now? Has everyone not moved on to LinkedIn or Instagram? Is it worth […] The post What Recruiters Need to Know About Facebook This Year appeared first on Superfast Recruitment.

Key Takeaways From This Post In this episode of The Recruitment Marketing and Sales Podcast, Sharon Newey explores why imposter syndrome disproportionately affects the most capable recruitment business owners, what it actually costs commercially, and three practical actions you can take this week to start showing up with the authority you have already earned. You […] The post Imposter Syndrome Is Keeping Your Recruitment Business Small appeared first on Superfast Recruitment.

Quick Summary of This Post This post explores why thought leadership is no longer optional for small recruitment businesses, why most attempts at consistency fail, and how to build a practical five-component system that keeps your voice in your market without requiring you to start from scratch every week. If you run a recruitment business […] The post How to Build a Thought Leadership System That Runs Without You appeared first on Superfast Recruitment.

You post on LinkedIn. A few people like it. Maybe someone leaves a comment. And then nothing happens. No client call. No new brief. No obvious return. So, you shelve it and get back to billing. Sound familiar? The problem is rarely that you chose the wrong platform or posted at the wrong time. The […] The post Recruitment Marketing: The Visibility to Revenue Framework™ appeared first on Superfast Recruitment.

You have done it before. You did not mean to. But there it is. Two months have slipped by and you have not sent an email to your database. Your LinkedIn has gone quiet. The blog post you were going to write is still sitting in drafts. You only realised when a competitor’s content popped […] The post The Marketing You Stop Doing Is Costing You Most appeared first on Superfast Recruitment.

There’s a lot of confusion about short-form and long-form content, and we hear it almost every week in our coaching conversations. Some people are convinced short-form is all they need. A few LinkedIn posts a week, the occasional quick video, and that’s the marketing taken care of. Others know they should be producing something more […] The post The Content Mix That Actually Works This Year appeared first on Superfast Recruitment.

Today’s topic came from something I genuinely didn’t expect to be writing about. It started with a survey we had done on the outside of our house. The more I sat with it, the more I realised there is a real lesson in here for anyone running a recruitment or search business. So let me […] The post Is It Time to Rip Out or Repair Your Marketing? appeared first on Superfast Recruitment.

Let me ask you something. When did you last send a planned, consistent email campaign to your database? Not a one-off update when you had a vacancy. Not a quick check-in because you remembered someone existed. A proper campaign. Sequenced. Segmented. Designed to build trust with the people who are not ready to work with […] The post The Marketing Channel Recruiters Keep Underestimating (And It’s Not LinkedIn) appeared first on Superfast Recruitment.

I want to start by being honest about something. Five hundred episodes sounds like an achievement. And I suppose it is. But it was never a target I was aiming for. The goal in 2013 was simple. There were very few voices in the recruitment marketing space talking practically to small recruitment businesses. Not the […] The post Consistency Isn’t a Content Strategy. It’s a Character Trait. appeared first on Superfast Recruitment.