When you're laying out the initial plans for your podcast, one of the big components you need to decide on is the format and approximate length of your episodes. You don't want to be all over the map with your format and absolutely do not want to produce episodes that are five minutes in length one week, then an hour the next, then 10 minutes the week after that, and so on.

Depending on how you want to present your content, you may decide that a short-form podcast that is delivered in more frequent doses will serve you and your results in a more productive way. The important thing to do is commit to a certain content presentation and stick to it consistently with each episode you produce.

In Episode 80 of Pod Theory, I'm going to rap about shorter, more frequently published podcast content and help you determine if it's the best course of action for you. Whether you're just starting your podcast or you have episodes released, this information will help you make the best decision for the long-term planning of your show.



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MUSIC CREDIT: Theme music for Pod Theory - Big Vision - via purple-planet.com