With the incredible growth podcasting saw in 2020, it's hard to envision 2021 delivering an encore performance.

Or is it?

A lot may have happened last year, but podcasting in 2021 has confidently said 'Hold my beer.' Will we hit 3 million active podcasts? Can we exceed 120 million monthly podcast listeners? How many brands will start using podcasting as its primary content strategy? Will a new platform unseat Apple for podcasting supremacy?

All this and more will be answered in the upcoming months, which leads me to believe that 2021 will be a year where the spotlight shines even brighter on this medium, thus making it 'The Year of the Podcast.' In Episode 75 of Pod Theory, I'm going to break down some reasons why, as well as emphasize, once again, the importance of taking action and getting your podcast into gear TODAY!

What is one thing you'll be looking for in 2021 that will make it 'The Year of the Podcast' for you? Find me on Twitter and let me know your thoughts.

FEATURED MENTIONED WITHIN: How to Determine If a Podcast Fits Your Brand



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MUSIC CREDIT: Theme music for Pod Theory - Big Vision - via purple-planet.com