What is an Optimal Podcast Listener Profile? It's a way of determining the exact person you want listening to your podcast by drilling down to characteristics that allow you to connect and engage in a seemingly 1:1 fashion.Building an optimal listener profile allows you to identify components of your listeners that will ultimately help you build your collective audience. Targeting each of these factors will give you an edge when it comes to creating content. If you don't have an idea of who should be listening to your podcast, it will be hard to map out what topics you should be focusing on.In Episode 65 of Pod Theory, I'm going to explain what an Optimal Podcast Listener Profile is all about, why it's an important exercise you should conduct for your podcast (regardless of whether it's new or has been established), and how to build your profile today.Buzzsprout: Podcasting's #1 Hosting SiteClick Here to Sign Up For Buzzsprout and Receive a $20 Amazon Gift Card!Looking to start a podcast or improve your existing show?Download My FREE Podcast Primer Today!Connect with The Host - Jason CerconeWebsite  |  Facebook  |  Twitter  |  Instagram  |  YouTube  |  PinterestIn need of deeper podcast counsel? I can help with that!Click here to discover my podcasting servicesMUSIC CREDIT: Theme music for Pod Theory - Big Vision - via purple-planet.com