Podcasts have many layers and multiple steps to make them come together. The beauty of all the legwork is this: once your podcast is complete, you have a living, breathing piece of content that can be utilized in multiple ways across the World Wide Web.

The best way to ensure your podcast grows over time is to make it accessible on as many platforms as possible. Naturally, your podcast host (and subsequent filtering to all podcast directories via your host) is prime real estate. But there are several other ways your content can attract listeners, such as videos, blog posts, and soundbites.

In Episode 26 of Pod Theory, I'm going to share six ways you can repurpose your podcast content and enhance your visibility across the 'net. When it's all said and done, your podcast will serve seven functions, thus increasing your show's potential for growth AND giving you a great way to work smarter, not harder.


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MUSIC CREDIT: Theme music for Pod Theory - Big Vision - via purple-planet.com