Basic Bananas Radio
Basic Bananas Radio
Basic Bananas
Mareketing and business strategies for small business success. We share the finest of details on the tried and tested marketing strategies to generate more customers. We also interveiw successful business owners about their approach. Enjoy the show!
S14 EPISODE 03: The Steps to Consistent Success
In this episode, Christo Hall shares a simple process to move close to success in a systematic way. It’s not about revolutionising an industry. There are simple steps anyone can take to move closer to success every day.  In this episode, you will discover: The simple method to ensure growth activities are prioritised The process […]
Mar 10, 2024
Video
S14 EPISODE 02: The art of words – how to connect with your audiences through aligned communication
Curious about the secret behind the resonance of your message with your audience? Tune into this episode for insights on: Crafting your business’ unique vocal imprint. Overlooked aspects of audience research that can make a big difference. Grasping the essence of your brand’s mission. The critical inquiry to pose to yourself during the content creation […]
Feb 23, 2024
Video
S14 EPISODE 01: NEW SEASON – A big welcome! The difference between process and end goals.
Understanding the difference between end goals and process goals or routines can help you accelerate your results exponentially. End Goals: Definition: End goals refer to the ultimate outcomes or achievements that a person aims to reach. They are the final objectives, the ‘destination’ you aim to arrive at after a certain period. Characteristics: Outcome-Oriented: They […]
Feb 6, 2024
10 min
Video
S13 EPISODE 23: Ecommerce – How to create a more successful ecommerce store
Nowadays most businesses have some form of ecommerce on their website. There are key metrics which ecommerce sites need to look at to be more successful and direct decisions. Sometimes just the smallest change can make a huge difference and shift an ecommerce business from struggling to generating a healthy profit. Each week at Basic […]
Dec 17, 2023
18 min
S13 EPISODE 22: How to get the most out of the holiday season using incentive-based marketing
Incentive-based marketing can be a game-changer for many businesses. This strategy isn’t just a sales booster; it’s a relationship builder. Imagine customers buzzing about your brand and coming back for more, all thanks to those sweet incentives. It’s marketing magic in today’s competitive world.  Tune in as Franziska Iseli and John Dwyer discuss this strategy. […]
Nov 30, 2023
21 min
S13 EPISODE 21: How to Get More Sales From Your Website
Most websites convert traffic to customers very poorly, so in this episode, Christo goes through an approach to review your website with the intention to get more sales. Whether you’ve been in business for years or only just getting set up, you will get a lot of value from this episode and strategies which you […]
Nov 16, 2023
23 min
S13 EPISODE 20:  How to Transform Your Marketing with AI
We’re living in a world where our interactions with AI are becoming increasingly commonplace, be it a friendly conversation with Siri or Alexa, or a thrilling ride in Tesla’s autonomous vehicles. Sound like science fiction? Far from it! AI is already here, and it’s revolutionizing the way we do business! We are thrilled to engage […]
Oct 31, 2023
38 min
S13 EPISODE 19: Artificial Intelligence for Business Growth
AI is moving so fast at the moment, that it’s hard to keep up. Business owners who embrace AI will reap the benefits of rapidly increased productivity. There are some very important lessons shared in this episode to make sure you don’t get left behind. In this episode, you will learn the following…  How to […]
Oct 25, 2023
37 min
S13 EPISODE 18: Your voice is one of the most powerful ‘tools’ for business growth
Could understanding and working on your voice be the missing piece to a growing a wildly successful business? In this episode, Dr Belinda McMahon, one of our Genius Bunch members shares deep scientific insights into the power of our voice. Belinda is a vocal influence and identity coach and the founder of VoicePrint Professionals. In […]
Oct 16, 2023
38 min
S13 EPISODE 17: Optimizing Your Go-to-Market Strategy: The Five Key Areas to Focus On
Discover the secrets behind building a powerful Go-to-Market Strategy as we explore the five essential areas that can make or break your business success. Whether you’re a seasoned entrepreneur or just starting out, this episode is packed with invaluable insights and practical tips to help you supercharge your market approach.  In this episode, you’ll discover…  […]
Sep 28, 2023
17 min