Philippine Products Redefined by Planet63
Philippine Products Redefined by Planet63
FB Soriano
PAPO J'S: Inspired & Empowered in bringing a world-class brand to the global market. (Part 1)
31 minutes Posted Jul 1, 2020 at 9:29 am.
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Show notes
Are you looking for an insightful conversation on how to increase Philippine product awareness in the U.S. market? You found it!
Wherever you are, whatever you’re doing at this very moment we appreciate you taking the time to check out our podcast.  Welcome to the PHILIPPINE PRODUCTS REDEFINED BY pLANET63 podcast...hosted by Ferdinand Soriano of Planet63 and Craig Obligacion Wilson .
In this episode, we introduce you to 2 of the owners of Papo J’s. An award-winning traditional alcoholic drink made from the Philippines and is now available in the U.S. market.  The title of this episode is " Inspired & Empowered Bringing a world-class brand to the global market".
Let’s now listen to the first part of a two-part interview of Papo J’s David Osmena and Michael Borja.
This podcast and all upcoming podcasts will always begin by asking the following question. This question defines what this podcast is about and here it is.
What needs to be done to redefine  Philippine products to become more successful in the U.S. market and beyond?
Before we dive into that…… I want to say that there is so much content out there right now and you chose us right at this moment to listen to us……..thank you very much. 
I am your grateful host FERDINAND SORIANO and joining me today is my co-host CRAIG OBLIGACION WILSON. Welcome to this episode of  PHILIPPINE PRODUCTS REDEFINED by Planet63 PODCAST.
Ferdinand: This podcast is moving up in the world. With us today, we have 2 of the owners of an award-winning product, a celebrity musical artist and possible relative of a former president of the Philippines. Let’s see if he is. Great job, Craig in setting up this interview. How did you do it?
Craig responds.
Ferdinand: When I think about what this podcast is about, this company and the mindset of its owners is a great representation of it.  Today’s show will surely be an educational, inspirational, and fun conversation. They will surely give us their insight and help answer that question WHAT NEEDS TO BE DONE TO HELP REDEFINE PHILIPPINE PRODUCTS TO BECOME MORE SUCCESSFUL IN THE US MARKET. I can’t wait.  Let’s get this started, Craig. I will let you do the honors of introducing our guests.
I want our listeners to know your journey. With this podcast, we want to educate and help the Philippine manufacturers navigate the U.S. market.
Let’s talk a little bit about you, Dave. What was life like before Papo J’s?
What’ is Lambanog and describe what makes your product different from similar brands?
What were your inspirations about producing and marketing a traditional Philippine alcohol/spirits in the US market?
What do you wish you had known when you started out?”
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