In this episode, we rewind back to 2014 for this interview with Bill Hogan, then Director of Athletics at Seattle University. Bill helped Seattle U transition back to NCAA Division 1 during his tenure and talks about his career leading up to Seattle. Bill also talks about his “Coaching Dynamics” theory about coaching personality types and what motivates and drives each one.   Approximate Timeline: 00:52 – Career Path 03:12 – Return to Division I 05:07 – Maintaining Academic Excellence 06:40 – A Teaching AD 07:30 – Credibility with Faculty 09:06 – Hogan’s Coaching Dynamics 09:57 – The Driver 10:28 – The Calculating Professor 11:07 – The Marketer 11:55 – The Empowerer 16:16 – Student-Athletes Need the Right Coach 18:20 – Departmental Dynamics 20:11 – The Emperor Has No Clothes 22:17 – On Leadership 27:07 – Advice for Up & Comers 29:48 – Strong Candidate Characteristics

When I landed my first athletics director job, I was young, inexperienced and thought I knew everything. I was ready to take on the world and become the leader I was born to be. Well, I made many mistakes, as we all do, in my early years. But I always had the best intentions. I was eager to help people. I wanted to hold them accountable for the good of the department and for their own career benefit. One of the skills I was to hang my hat upon was consistency. I wanted to make sure that I communicated well. I believed in uniform messages for all to hear. That way, there would be no differences in what I told people. Everyone would hear the same thing. Right…? Not exactly. My methods were sound and logical. I would deliver important information and messages during our staff meetings. I typically held staff meetings once per month. Frequent enough, but not overly burdensome. Everyone received an agenda and the agenda also would contain important messages. So everyone listened to me deliver the same words. The written agenda contained the same words on every copy. How could there be any confusion about what I said or what I wanted? I-N-T-E-R-P-R-E-T-A-T-I-O-N We all interpret what we see, hear and experience based on our own filters. Many of these filters are unconscious, making it even more difficult to identify and deal with. Pay Attention to Non-verbal Feedback Body language says a lot. Ask for Understanding and Agreement Engage people in active communication. Individual Follow Up Builds Relationship Individual follow up is essential to ensure that messages were delivered effectively and received with your intentions in tact.

In this episode, Alexis Francois of CoachLinked.com joins the podcast to talk about this new social networking platform. CoachLinked is similar to LinkedIn, which many people are aware of, but focused on coaches and athletics administrators. Alexis shares the story of how CoachLinked began with an observation of the long-standing job search practice of posting resumes on bulletin boards at coaching conventions… and thought there must be a better way for coaching professionals to market themselves and connect with others in the industry. As mentioned in the episode, CoachLinked.com is offering a year’s free access to those that sign up now.

In this episode, Justin Sievert, partner at Sievert Werly, LLC discusses details of running promotional contests and activities in connection with your athletics department. This is part two of a two-part series; the first part is Episode 118 on running sweepstakes. Highlights Is my promotion legal, or potentially illegal? Determining if skill is involved in your contest What if a contest involves judging? Other issues, questions to ask and places to go for answers DISCLAIMER: All information and material on this podcast is believed to be accurate. Nonetheless, it should not be considered legal advice on any particular topic. All fact patterns are potentially different and you should not act on information contained in this podcast without seeking advice from a legal professional specific to your particular situation. All material contained on this podcast is copyrighted by or licensed to Sievert Werly LLC and ATHLEDIFY/Perspective on Athletics. Listening to this podcast does not create an attorney-client relationship between you and Sievert Werly. If you are interested in such a relationship please call us at (615) 601-0918.

In this episode, Justin Sievert, partner at Sievert Werly, LLC discusses details of running promotional contests, sweepstakes or similar types of promotional activities in connection with your athletics department. This is part one of a two-part series. Highlights * Monetary or non-monetary consideration * Collecting information from participants for athletics department use * Contests, sweepstakes or similar activities online or game day promotions * Best practices for clarity when drafting terms and conditions for sweepstakes * Communicating rules when advertising or promoting sweepstakes DISCLAIMER: All information and material on this podcast is believed to be accurate. Nonetheless, it should not be considered legal advice on any particular topic. All fact patterns are potentially different and you should not act on information contained in this podcast without seeking advice from a legal professional specific to your particular situation. All material contained on this podcast is copyrighted by or licensed to Sievert Werly LLC and ATHLEDIFY/Perspective on Athletics. Listening to this podcast does not create an attorney-client relationship between you and Sievert Werly. If you are interested in such a relationship please call us at (615) 601-0918.

This is a rewind episode of our 2014 interview with Erin Quinn, Director of Athletics at Middlebury College. Quinn has been Director of Athletics at Middlebury College since 2007. In this conversation, he talks about the Middlebury culture of integration, leadership and core values.   Timeline Highlights 00:46 – Career Path 04:04 – Building the Right Athletics Culture 08:31 – Walking the Talk 13:09 – Expectations Education 17:05 – Student-Athlete Leadership 20:00 – Engaging Campus Leadership 22:32 – What About Winning? 25:43 – Integrated Excellence 28:05 – On Leadership 32:13 – Advice for Up & Comers

In this episode, Justin Sievert, partner at Sievert Werly, LLC discusses important “need to know” elements of facility rental agreements, both as a renter and when renting your own facilities. Highlights   Indemnification provisions and how they work Standard facility rental agreements Negotiating agreements Insurance requirements DISCLAIMER: All information and material on this podcast is believed to be accurate. Nonetheless, it should not be considered legal advice on any particular topic. All fact patterns are potentially different and you should not act on information contained in this podcast without seeking advice from a legal professional specific to your particular situation. All material contained on this podcast is copyrighted by or licensed to Sievert Werly LLC and ATHLEDIFY/Perspective on Athletics. Listening to this podcast does not create an attorney-client relationship between you and Sievert Werly. If you are interested in such a relationship please call us at (615) 601-0918.

In this episode, Justin Sievert, partner at Sievert Werly, LLC discusses important business aspects of designing and entering into sponsorship agreements with businesses. Well-written agreements can build strong, lasting partnerships that benefit both the athletics department and the business. Highlights   * Overview of sponsorship agreements * Entering into agreements of “exclusivity” * Renewal considerations * Termination of agreements and / or relationships   DISCLAIMER: All information and material on this podcast is believed to be accurate. Nonetheless, it should not be considered legal advice on any particular topic. All fact patterns are potentially different and you should not act on information contained in this podcast without seeking advice from a legal professional specific to your particular situation. All material contained on this podcast is copyrighted by or licensed to Sievert Werly LLC and ATHLEDIFY/Perspective on Athletics. Listening to this podcast does not create an attorney-client relationship between you and Sievert Werly. If you are interested in such a relationship please call us at (615) 601-0918.

In this Rewind episode from 2014, we feature Kirby Garry. Kirby is the Director of Athletics at NCAA Division II Cal State University Monterey Bay. Kirby discusses his departments avid use of social media to help promote, recruit and even raise money. He also gives some great advice about leadership, breaking into college athletics and his on-going desire to keep learning. —— Entering his fourth year as Athletics Director and 11th overall at Cal State Monterey Bay, Kirby Garry has played a key role in shaping nearly every aspect of Otter Athletics as an NCAA DII intercollegiate athletics program. In the process, he has emerged as nationally respected leader in athletics administration, becoming an influential voice on topics of student-athlete well being, development, marketing and social media. Garry provides leadership and support for the Otters’ 13 sports as well as the department’s more than 40 full and part-time administrative and coaching staff members. A native of Sioux Falls, South Dakota, Garry was a football team captain and All-North Central Conference wide receiver at the University of North Dakota. During his student-athlete career, UND won three NCC Championships (1993, 1994, 1995) and twice reached the Division II semi-finals (’93, ’94). Garry graduated cum laude from the University of North Dakota with a bachelor’s degree in social science and received his master’s degree from the University of South Dakota in athletic administration. Timeline Highlights: 00:51 – Career Path 06:59 – Embracing Social Media 09:11 – Maximizing Social Media’s Reach 11:42 – Expanding the Audience 13:38 – The Future of CSUMB Social Media 15:37 – Problems with social media? 18:40 – On Leadership 23:46 – Advice for Up & Comers

In this episode Kiki Jacobs talks about her journey from swimming student-athlete to coach to administrator and knowing when the time was right for her to pursue her first athletics director position. She also shares information on RWU’s unique, varsity polo (the kind with horses) program. Roger Williams University named Kristin “Kiki” Jacobs as Director of Athletics, Intramurals and Recreation in August 2017. Previously, Jacobs has served as associate athletics director at Springfield College in Springfield, Mass. from 2010-2017, and from 2006-2010 she was associate athletics director at Oberlin College, in Oberlin, Ohio. Prior to that, she worked as aquatics director and head women’s swimming coach at Washington & Lee University, in Lexington, Va. Jacobs was named coach of the year 11 times – five times in the Old Dominion Athletic Conference and six times in the Atlantic States Championships. She received a bachelor’s degree from Dickinson College, a master’s degree in physical education from Western Illinois University and a master’s of business administration from Fitchburg State University.