Send us Fan Mail In this episode of Performance Marketing Spotlight, Breeze Leonard, Director of Affiliate Partnerships at She Buys Travel, joins Marshall to discuss the evolving role of publishers and content creators in today's performance marketing landscape. Breeze shares her unconventional path into marketing, from aspiring educator and travel journalist to building She Buys Travel's affiliate program from the ground up. She reflects on launching the publisher's affiliate strategy just b...

The Performance Marketing Spotlight brings key figures from the affiliate marketing space to share their experiences and insights. Each episode will dive into ways you can improve and maximize your affiliate program. The podcast is hosted by Marshall Nyman, an industry veteran and Founder &amp; CEO of NYMO &amp; Co., which is an affiliate marketing consultancy that helps brands maximize their affiliate marketing program. The podcast focuses on all things performance marketing such as affiliate networks, publishers, advertisers, agencies, content, PR, and technology. For any questions about affiliate marketing feel free to reach out to NYMO &amp; Co. at https://nymo.co/contact-nymo-co/.