Performance Delivered
Performance Delivered
Steffen Horst and Dave Antil
Tye DeGrange | Inside Partner Marketing
28 minutes Posted Nov 15, 2023 at 5:00 am.
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28:39
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Why should companies consider partner marketing?


Partner marketing is a misunderstood and underappreciated approach…


In this episode, Tye DeGrange, founder and CEO of Round Barn Labs, shares how you can get started with partner marketing.


He’ll cover:

  • The difference between partner marketing and affiliate marketing
  • Common mistakes with partner marketing
  • How to measure the success of partner marketing
  • Successfully approaching partners and influencers
  • Can partner marketing work for B2B?
  • And more