Performance Delivered
Performance Delivered
Steffen Horst and Dave Antil
Ian Stewart | Nurturing an Iconic Brand
33 minutes Posted Oct 11, 2023 at 5:00 am.
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What does it mean to be an iconic brand?

 

And how can marketing teams help an iconic brand evolve over time?

 

Ian Stewart, a CMO with marketing leadership experience at iconic brands like Coca-Cola, MTV, and Nike, is here to share his expertise.

 

He’ll cover:

  • How to nurture iconic brands
  • Establishing your brand DNA
  • The meaning of “product first”
  • Knowing your audience
  • And more