Organic marketing only has a ramp-up period, but it's not as longterm as you might believe. Plus, you will never influence through ads or cold outreach. Here's a play for marketing VP's -- 1 that could lead to them outperforming outbound sales reps.

Imagine you’re a CEO and: → 20% of your staff generates revenue But then You decide to launch an employee content strategy to: 1. Encourage employees to post on LinkedIn2. with content that generates business You hire a content strategist to launch a done-for-you program. Staff are provided with content that: → Attracts companies you want to sign→ Speaks to their talent needs→ Offers your solution Then you set individual staff KPI’s for: → Engagement growth→ Lead generation Within months, your revenue-attributed staff could: → Increase from 20% to 40% (doubled)→ Increase from 20% to 60% (pretty rad)→ Increase from 20% to 80% (untouchable) Now, you have a 2023 narrative that reads: “Converted 60%+ of staff into revenue generators.” That’s serious decision making. And it could mean serious $. 4 ways Parade helps you: 1) We write your executive content2) We write your staff content3) We write your newsletter4) We rewrite your profiles We're NOT adding more work to your plate. Our system is turn-key so you can focus on your business.

Can you become a 6 figure business only by writing online content? Yes. Ryan hosts Jasmin Alić, LinkedIn's recently crowned, number 1 copywriter according to a Favikon top 200 worldwide ranking.

Don't launch a strategy without direction. This episode covers critical nuances across 3 LinkedIn content pillars for building and monetizing influence. Get deep insight from Ryan's story as he lays the foundation for building Parade into a 6-figure service business on LinkedIn - all through original content.

A podcast about content strategies that build 6 figure businesses on LinkedIn.