Paleo Ad Tech

Jim Jorgensen is a prolific serial entrepreneur and co-founder of a well-known dot-com advertising startup called AllAdvantage. The company paid people to surf the web as part of a multi-level marketing program. Launched in April, 1999, without a product, it ultimately raised $175 million from blue-chip VCs and was on track to go public in…More

Shawn started in digital publishing and worked at Real Media before founding Centro aka Basis Technologies in 2001 as a digital workflow solutionMore

Matt worked at ad network L90 and in DRTV before founding pioneering search agency Resolution Media in Chicago in 2003More

Joseph moved from Experian to Datalogix and was at the company through its explosive growth and acquisition into the Oracle Data Cloud in 2012More

Lynda left a legal career to guide AOL through acquisitions such as Ad.com, later joined Nielsen and now helps women founders in technologyMore

Brian tells the seminal story of Right Media and the first user-level auction-based exchange for ad networksMore

Brian O'Kelley started businesses in high school and Princeton and then helped launch a ticket-selling website before moving back east in 1999More

Brian ignited his digital media rocket at 24/7 in the early 00s and rose to be CEO of WPP's Xaxis and GroupM before leaving to lead what became ATT's Xandr division from 2017-2020More

Blagica was a media planner at Orbitz in the legendary days of playable interactive pop-ups and pop-unders and went on to work across social and affiliates at Edelman and elsewhereMore

Ben Barokas co-founded AdMeld, an innovative SSP that formed the basis for Google's market-leading publisher platform GAM, after learning the business on the product side at AOL and JumpTV.More