Most entrepreneurs think scaling a business requires millions in venture capital and high-pressure sales quotas. Rich Lyons proved the exact opposite. In this episode of Owning Your Legacy, host Laurette Rondenet interviews Rich Lyons, founder of Lyons Consulting Group (LYONSCG) and author of Life Is Sales. Rich shares the unvarnished story of growing a bootstrapped digital commerce agency to $55M, surviving the 2008 banking collapse, standing up to abusive clients, and making the difficult ...