
Get ready for an exciting episode of the Osom to Know podcast! Join Maciej Nowak as he talks to Noel Tock, partner at Human Made, a top WordPress agency that specializes in enterprise-level projects. In this episode, Noel shares his journey in the tech industry, from the early success of his product Happy Tables to his current role at Human Made.The conversation dives into topics such as product development, hype cycles, and agency perspectives, revealing the challenges and triumphs of building products with measurable outcomes. You'll also hear about the benefits of remote work and building enterprise-level products, along with predictions for the future of the industry. Learn more about how Human Made has helped transform the digital strategies of brands like TechCrunch, CapGemini, and USA Today, using WordPress to create large-scale platforms, websites, and applications that drive transformational business value.What really stands out in this episode is the powerful discussion on the importance of the WordPress community, without which this open-source wouldn't be where it is today. This episode is a must-listen for anyone interested in WordPress, enterprise-level product development, and the power of community in the tech industry.Don't miss out on this insightful conversation between Maciej and Noel! Be sure to subscribe to the Osom to Know newsletter and YouTube channel for more engaging content like this!
Apr 27, 2023
1 hr 39 min

This episode it's a must-watch for anyone who uses the internet! Don't be shy about inviting your siblings or parents to join you in front of the computer, phone or tablet screen to listen in. Our guest, Val Vesa, the Senior Social Media Manager at Cloudflare, shares valuable advice on online security that you shouldn't ignore, even if you think you're already surfing the net safely.Val provides insights into the most common mistakes that hackers use to gain access to sensitive information like bank accounts, Facebook profiles, and other sensitive data. You'll also learn how to protect yourself from phishing scams, Nigerian Prince scams, and other malicious hacker attacks. If you're a social media enthusiast, you'll definitely want to tune in as we discuss best practices for interacting on social media to avoid any unfortunate consequences. And if you're planning a trip, you'll find out how to share information wisely to avoid any potential issues.We'll cover a range of topics, including the importance of using strong passwords, two-factor authentication, and password managers. Val explains why it's essential to take advantage of all of these tools to avoid getting phished or hacked. If you're listening in, don't hesitate to pause the podcast and update your passwords with something more secure. Remember, a password should be more complicated than a simple declaration of love for your mother! :)Stay tuned, stay Osom, and remember to subscribe! There are more episodes to come. You can also follow us on:Facebook - https://www.facebook.com/osomstudioLinkedIn - https://www.linkedin.com/company/osom-studio/If you want to contact Maciej or Val, you can find them on LinkedIn:Maciej - https://www.linkedin.com/in/nowakmaciejVal - https://www.linkedin.com/in/valentinvesa/Cloudflare - https://www.cloudflare.com/Meet Osom Studio - https://www.osomstudio.com/For more content try our blog: https://www.osomstudio.com/blogStay updated and learn more about WordPress. Subscribe to the Osom to Know newsletter www.osomstudio.com/newsletter
Apr 12, 2023
1 hr 24 min

Business owners often wonder if a "less is more" approach can be effective in their marketing strategy. But how do you determine which marketing channel is the right one for your products, and how can it help you grow? In this new episode of the Osom To Know podcast, Maciej seeks answers to these questions with the help of James Baldacchino. The Head of Strategy at Ellipsis, a digital marketing agency focused on marketing + WordPress explains how to come up with a marketing strategy that supports you in achieving business goals. We discuss common mistakes when thinking about strategy and explain how to do better. You will find out how to start, how to lead, and how to evaluate the effectiveness of promotional efforts. Listen to his advice and make sure you communicate the product value properly to the client and do you really talk to a perfect one. No matter if you want to promote your plugin, theme, or services learn more about the power of ads and SEO. Too much for a beginner? No worries - James explains how not to get lost in the sea of possibilities.Think of it as going on a hike with a map - you need to know the terrain, the potential obstacles, and the best route to take. Similarly, when it comes to marketing, you need to have a clear understanding of your target audience, their needs, and the channels that will best reach them. Tune in to our podcast to discover new analogies and insights that can help you develop a successful marketing strategy for your WordPress products.Stay tuned, stay Osom, and remember to subscribe! There are more episodes to come. You can also follow us on:Facebook - https://www.facebook.com/osomstudioLinkedIn - https://www.linkedin.com/company/osom... Twitter- https://twitter.com/osom_studio?lang=enIf you want to contact Maciej or James, you can find them on LinkedIn:Maciej - https://www.linkedin.com/in/nowakmaciejJames - https://www.linkedin.com/in/james-baldacchino/Ellipsis - https://getellipsis.com/Meet Osom Studio - https://www.osomstudio.com/For more content try our blog: https://www.osomstudio.com/blogStay updated and learn more about WordPress. Subscribe to the Osom to Know newsletter www.osomstudio.com/newsletter
Apr 4, 2023
1 hr 4 min

Discover WPCS, the world's first multi-tenant WP cloud solution - intreview with Wijnand van Leeuwen
Discover the innovative and powerful WPCS platform, the world's first multi-tenant WordPress cloud solution. If you are an agency or individual selling or managing multiple WordPress installations, WPCS offers a comprehensive solution to help you scale your business and streamline your operations. Co-founder and developer at heart Wijnand van Leeuwen will explain why he thinks the grass is greener on his side of the lawn and why it was obvious to him that the next step was to launch this PaaS. You'll learn about the platform's unique features, including serverless configuration, which automates processes such as creating and deleting sites, and multi-tenancy, which allows sites to share specific plugins, themes and language files while operating as individual sites. If you're looking for a way to prevent your clients from installing the wrong plugins or making unnecessary changes that could crash their site, look no further than WPCS. This tool will help you automate and scale your business while you focus on WordPress functionality, ensuring sites are stable and secure so your clients can focus on their niche. Listen to this episode to learn more about WPCS.Stay tuned, stay Osom, and remember to subscribe! There are more episodes to come. You can also follow us on:Facebook - https://www.facebook.com/osomstudioLinkedIn - https://www.linkedin.com/company/osom... If you want to contact Maciej or Wijnand, you can find them on LinkedIn:Maciej - https://www.linkedin.com/in/nowakmaciejWijnand - https://www.linkedin.com/in/wijnand-van-leeuwen/WPCS - https://wpcs.io/Meet Osom Studio - https://www.osomstudio.com/For more content try our blog: https://www.osomstudio.com/blogStay updated and learn more about WordPress. Subscribe to the Osom to Know newsletter www.osomstudio.com/newsletter
Mar 8, 2023
1 hr 13 min

In this episode, you have a chance to hear from Thomas Kloos, founder of a .kloos agency, a top SEO agency in Austria, as he shares some great insights on the world of SEO from his 15 years of experience with it. Learn:
The importance of search intent and search volume in SEO, and how targeting areas with established demand is key
The effectiveness of targeted ads on social media platforms like Facebook, and the ethical considerations around data collection for marketing purposes
The importance of user experience, establishing touchpoints early on in the customer journey, and tailoring content to the needs and preferences of the target audience
The limitations of AI in the SEO and marketing fields, particularly when it comes to text creation and holistic decision-making
The potential for AI to generate unique and novel content, such as recipes or product descriptions
The varying importance of factors like page speed and user experience in Google's search algorithm, and how this differs across different industries
Have a sneak peek of the complex and constantly evolving world of SEO, whether you're a digital marketer or a business owner looking to improve your online presence. After watching it, you will see Search Engine Optimization way more clearly. Stay tuned, stay Osom, and remember to subscribe! There are more episodes to come. You can also follow us on: Facebook - https://www.facebook.com/osomstudio LinkedIn - https://www.linkedin.com/company/osom... If you want to contact Maciej or Thomas, you can find them on LinkedIn:Maciej - https://www.linkedin.com/in/nowakmaciej Thomas - https://www.linkedin.com/in/thomaskloos/ Meet Osom Studio - https://www.osomstudio.com/ For more content try our blog: https://www.osomstudio.com/blog
Feb 16, 2023
1 hr 14 min

Improve your company marketing efforts with Nick Stein and Osom to Know podcast. In this episode, Nick, a marketing consultant with experience from Ogilvy and running his own business shares his knowledge to help startups launch and grow their business. Learn tips such as the importance of thinking about the bigger picture, the power of writing and messaging before design, and creating effective marketing solutions without spending a lot of money.
Jan 30, 2023
1 hr

Join the conversation between Maciej and Dave Lockie, expert in WordPress and crypto, as they delve into the origins and evolution of Web3, crypto and NFTs. Whether you're new to the subject of Web3 and crypto or a seasoned speculator, this discussion has something for everyone.
Jan 16, 2023
1 hr 16 min

Get a sneak peek with Maciej at what it's like to work with the WordPress core team. With Jakob Trost from GREYD, they discuss the future of WP and the future of coding in the face of AI.
Dec 21, 2022
1 hr 14 min

Enhance your company's process and save money by implanting hassle-free testing. Listen to the conversation between Maciej Nowak, Partner at Osom Studio, and Maciej Palmowski, Development Advocate Analyst at Kinsta, about automation of WordPress builds - CI / CD.
Nov 4, 2022
50 min

Maciej Nowak, Partner at Osom Studio, is searching for it in conversation with Jeff Mills, Partner Director at WordPress VIP. They discuss the needs of large enterprises and how web hosting affects their business. Together they exchange tips on what to watch out for when choosing hosting for your company.
Oct 27, 2022
36 min
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