In this candid and wide-ranging conversation, host Scott Heinila sits down with Cary Carbonaro—CFP®, author, and one of the most recognized voices on women and wealth in the financial services industry. Cary shares the raw story behind her career, including her difficult experience after her independent firm was acquired by Goldman Sachs, being ranked Investopedia’s #4 advisor in the country (and #1 woman) in 2019, and the painful reality of moving her clients across four firms in five years.Beyond her personal journey, Cary unpacks the data and the playbook behind serving women clients well: the McKinsey projection that women will control two-thirds of the nation’s wealth by 2030, why the industry remains stubbornly male-dominated, and the surprisingly simple “secret sauce” women actually want—education, empowerment, and empathy. She also makes the case for women’s health as women’s wealth, the difference between “finders” and “minders,” and why she runs an intentionally capped, highly profitable practice that has zero client-acquisition cost.