Online Course Elevator
Online Course Elevator
Joshua Lyon (Online Course Growth and Marketing Mentor)
Every successful course creator has an unlock (or several) that catapulted them into the next level of their business. This podcast is about finding yours. Your host, Joshua Lyon, shares his knowledge of marketing multi-million dollar online courses and speaks with course creators to learn about their journeys and catalysts for growth. We’ll cover course creation, course platforms, course marketing, memberships, tools, content creation for course creators, and so much more. If you’re ready to take your course to the next level OR you're just getting started and want your course setup for longevity, join us!
Leveraging ChatGPT for Course Creation: 3 Ways it Can Help & 3 Ways it Can't
Is your course not making the impact or sales that you were hoping for? Are you looking to improve on what you've created? Are you unsure where to start with creating your course the right way? I want to share this free 10 step training: Creating Courses Your Audience Actually Wants  You'll get my 10 step process and a few frameworks to building education products that will be irresistible to your audience.  ------------ ChaptGPT is an amazing tool and it can make life a lot easier for us creators. BUT, are you using it responsibly? I want to share my thoughts on keeping things on the up & up with ChatGPT so that we don't make online education look bad or disappoint our students.  I'll also share 3 reasons that our new AI friends cannot replace us or create whole products in our place, while also supplying you with 3 ways to utilize them to make your work easier and you more efficient. 
Dec 11, 2023
18 min
Stop Trying to be an Expert - Overcoming Imposter Syndrome When Creating Your Course, Membership, or Program
I think almost everyone suffers from some kind of insecurity around the value that they bring to the table, especially when they're just getting started with creating their first course, membership, or program. Something that has really helped me is to look at the source of the insecurity and to find tools to overcome it, which is what I want to help you with in this episode.  Remember, you are the value and people will follow you and purchase your products because of the unique experience you provide.
Sep 25, 2023
17 min
Massive Opportunity - 5 Education Product Structures and Their Benefits
In this episode, I rant a little bit about the corporate structure that our society has built and the education system that feeds it. This leads us into education product structures and the opportunities out there for you to create the product that will best serve you and your audience.  ========= Hang out with me on Instagram and Tiktok @Courseswithjosh
Sep 11, 2023
30 min
Recognizing 4 Distractions That Are Suffocating Your Online Business Success
We all face distractions in one form or another and most of them come from a place of fear or insecurity. In this episode, I want to dig into 4 types of distractions that I've seen course creators and online business leaders struggle with and that are limiting their ability to be successful.  For more content like this or to chat with me about your online course, follow me on Instagram @CourseswithJosh
Aug 21, 2023
18 min
Building the Course Your Audience Actually Wants - Relational Product Development
Nothing is worth anything until the market proves it to be. The majority of people who attempt to create digital products experience failure because they don’t leverage one of the most amazing aspects of our industry - building the product alongside the audience. In this episode, I want to talk about relational product building and how it helps to create products your audience actually wants and needs. Send me your questions on Instagram! @CoursesWithJosh
Aug 7, 2023
16 min
Bridging the Gap Between Idea & Product - Live Consultation with Brian Orr
In this live consultation episode, Brian and I dig into his experience and ideas and how he can transform them into his education product. This was an authentic conversation with someone who has been successful in their field and wants to learn how to translate that into a digital product. We specifically talk about “how to get from idea to launching a beta course” which is a huge stumbling block for a lot of creators. You can check out Brian at www.thebrianorr.com. 
Jul 24, 2023
1 hr 20 min
3 Step Framework to Winning with Digital Products
We’re all inundated with ads and content telling us “this is the best strategy to use” and it’s easy to get sucked down a rabbit hole before you’re ready. In this episode, I want us to step back and look at the big picture of what it takes to sell a digital product. If you’ve been asking yourself “how do I get customers” or “what’s the best way to sell an online course?” or even "where do I start with digital products?" then I hope this episode will give you some clarity. 
Jul 17, 2023
17 min
Unleashing the Power of Social Media: Angee Hernandez's Journey into Business and Crafting Irresistible Online Courses
Get ready to be inspired as I speak with Angee Hernandez, a renowned author, speaker, and social media coach. In this episode, Angee takes us on a journey into her entrepreneurial path and reveals her secrets to creating undeniable value through social media while still skyrocketing sales for her products. Discover the art of crafting irresistible online courses as Angee shares her proven strategies for structuring education products that captivate your audience (she's bringing in 6 figures JUST in courses). Learn how to deliver exceptional value that leaves a lasting impact and paves the way for incredible sales opportunities.  Angee even shares some of her strategies for using ChatGPT and AI to improve her content on social. Also, make sure you check out Angee’s course, Build Your Influence Academy, here!
Jul 10, 2023
56 min
Teaching Cash Flow Creation and Building a Membership with Brandon Duff of the Cashflow Community
Brandon Duff is an expert at building assets that create ongoing cash flow. Along with all his entrepreneurial endeavors, he also teaches others how to do the same through his Cash Flow Community and YouTube Channel. In this episode, we get into how Brandon started this journey, and how he and his business partner have structured their membership to better serve their audience.  Check out Brandon Duff on YouTube @brandonduff 
Jun 26, 2023
57 min
5 Roles to Hire as You Grow Your Online Course Business
It can be hard to navigate growth as we build from simple solopreneurs, creating our online courses and content ourselves, to actually developing a team who can do things better, faster, and independently. You probably have asked yourself “Who do I hire to grow my course?” or “how do I work on my business, not in my business?” In this episode, I go over 5 roles that I have seen help other course creators tremendously as they grew. I also discuss a few of the key skills the person in that role needs to have (fun fact, I’ve hired a lot of these people throughout my career). **I am not a tax or finance professional. The information in this podcast is all based on my opinion and you should discuss any changes to your business with your finance professional. If you want to have real discussions about topics just like this… 👉 Join my community for course creators
Jun 19, 2023
25 min
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