Off the Pitch
Off the Pitch
Matt Cunningham
Ownership Playbook for Purchasing and Rebranding a Club: James Keston | Ep. 12
1 hour 1 minutes Posted Aug 7, 2024 at 8:00 pm.
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Show notes
Join us as we explore the journey of James Keston, Owner & CEO of USL Championship side Orange County SC, and his transformative impact on the club. James shared the backstory of how he almost became the owner of teams in Portland and Seattle almost ten years prior to acquiring Orange County SC, and he discussed the detailed process of purchasing an existing club and the strategic decisions behind the transformative rebranding from Orange County Blues FC to OCSC. James gave us a deep di...