What’s your favorite game day memory? Was it the stadium filled with crowds chanting? Was it the adrenaline rush while you were on the edge of your seat? Everything you experience on a game day is engineered by experts - from the build boards you see on your drive, to the music playing after a goal, and the food you eat in the stadium. These experts create an atmosphere that leaves you wanting more. One such expert is Lisa Franklin. The current Chief Marketing Officer at MLS' D.C. Unite...

What an episode to kick off this podcast with. If being the VP of Soccer Operations at an MLS Supporters’ Shield winning club wasn’t a cool enough job already, try being employee #1 for said club. That’s the story of FC Cincinnati’s Dan McNally, who has gone from being the person tasked with purchasing the first bag of cones and balls for a non-existent squad, to the proven-leader given the honor to spearhead the construction and operations of a $250M stadium that consistently sells out ...