NWFA Real Answers
NWFA Real Answers
National Wood Flooring Association
The NWFA's "Real Answers" podcast series features NWFA President & CEO, Michael Martin and Chris Zizza, founder of C&R Flooring, Inc., and past Chairman of the Board of the NWFA.
Growing Your Wood Flooring Business -  A Live Q&A from NWFA Expo
Chris Zizza chats with new NWFA members at the NWFA expo to share concrete steps on how to grow a hardwood flooring business.
May 21, 2024
25 min
Expo 2024 Preview and More
Michael Martin and Chris Zizza provide an overview of the upcoming 2024 NWFA Expo in New Orleans. They also delve into practical tips for enhancing your business during slower periods.
Apr 9, 2024
16 min
An 2024 Economic Update with the Elliot Eisenberg, the Bowtie Economist
Elliot Eisenberg, the Bowtie Economist, joins Michael Martin and Chris Zizza to discuss the state of the economy, labor and supply chain issues, inflation, and advice on reducing risk and staying ahead of the financial curve more.
Jan 4, 2024
27 min
A Conversation with Dan Pratt of Broadlume
Michael Martin and Chris Zizza chat with Dan Pratt, co-founder and CRO of Broadlume, about the importance of having a good website for your hardwood flooring business. They discuss do's, don'ts, what a good website should contain, and when is it time to update.
Nov 14, 2023
22 min
Running a Wood Flooring Business - Balancing a Marriage with a Successful Business
Michael Martin and Chris Zizza record on location at SVB Wood Floors in Kansas City. A trio of special guests joins them to discuss balancing marriage with building a successful wood flooring business.
Aug 8, 2023
22 min
NWFA Real Answers Podcast – Running a Wood Flooring Business - Estimates, Expectations, and More
Michael Martin and Chris Zizza chat with Dan Gorsegner of Gorsegner Brothers Hardwood Floors about the importance of following up on estimates, modern customer expectations, prioritizing customers, handling scheduling mishaps, margins, sustainable growth considerations, and more.
Jul 17, 2023
29 min
Running a Wood Flooring Business - Margins and Costs with Sam Cobb of RW Supply+Design
Michael Martin and Chris Zizza have an in-depth conversation on costs, margin, and building profitable long-term customer relationships with Sam Cobb from RW Supply+Design.
Jun 5, 2023
30 min
Running a Wood Flooring Business - A Conversation with Sprigg Lynn
Michael Martin and Chris Zizza sit down with Sprigg Lynn from Universal Floors, to explore the ins and outs of running a thriving hardwood flooring business. They delve into the secrets of success, offering valuable insights on avoiding common pitfalls, building effective systems, optimizing cash flow, and much more. Whether you're a seasoned entrepreneur or just starting out in the industry, this podcast is your go-to resource for unlocking the keys to a prosperous hardwood flooring business.
May 22, 2023
46 min
Running a Wood Flooring Business - Building Business Contacts
Join Michael Martin and Chris Zizza in this episode as they share insights on finding and developing a list of necessary business contacts in your community. Discover how to leverage your network to expand your reach, save money, prepare for the unexpected, and grow your business.
Apr 3, 2023
23 min
Running a Wood Flooring Business - Financial Health and Planning for the Future
Michael Martin and Chris Zizza are joined by Jonathan Benner, CFP, Financial Planner, from LPL Financial. They discuss guiding principles for your business, saving money and paying yourself first, renting versus owning your building, planning for your business versus your personal life, and more.
Mar 6, 2023
28 min
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