If you're considering using WordPress for your company's website then don't miss this weeks Nurv Insider Podcast. It's all about WordPress and why you should NOT be using it for your business! Save money, time, frustration, and your hard fought search engine positions by listening to the 11 reasons against it. If you still believe it's a good idea, then at least you've been warned.

In this episode you’ll learn some of the basics of Search Engine Optimization (SEO). You’ll learn what SEO is, if you even need to perform any SEO on your website, how to assess your own website’s SEO health, how to figure out keywords to target, and some basic SEO steps you can perform today on your website to improve your rankings on popular search engines.

Games have rules. Marketing has rules. Learn the 10 Rules of Direct Response Marketing. Mastering these rules will allow to become much more effective and efficient with your marketing efforts which naturally translates into a bigger bottom line. Understanding these rules will help you understand why a campaign is not working, why it IS working, and how to repeat your success!

Marketing + Message + Media = SUCCESS! We’re explaining roles of your market, message, and media (also known as the Results Triangle) and how they work together to help you (or hurt you) with your marketing efforts. We also go over each piece of the formula in greater detail to give you a more thorough understanding.

We're talking about leveraging customer testimonials to give you instant credibility through third-party validation which translates directly into more sales! You'll learn why testimonials are important in today's day and age, how to get them from your clients, and where and when to use them.