
SummaryIn this episode of the Not Your Average Culture podcast, Chardeney Mason discusses the concept of the 'lazy girl era' and how it misrepresents the efforts of women, particularly black women. She emphasizes the importance of embracing a 'laid back era' instead, where self-care and productivity coexist. Chardeney shares practical tips on planning, establishing routines, and prioritizing self-care to enhance overall well-being and productivity. The conversation highlights the significance of pacing oneself in a fast-paced world, advocating for a balanced approach to life. There is nothing lazy about being a woman. Embrace a laid back era instead of a lazy girl era. Planning your day can lead to better productivity. Establishing routines helps maintain focus on goals. Self-care is essential for mental and physical health. Low impact workouts can be just as beneficial. Cooking in bulk saves time and energy. Taking vitamins can improve mood and well-being. Pacing yourself is crucial for long-term success. It's important to take it easy and not overexert yourself.
Feb 18, 2025
8 min

In this engaging conversation, Isiuwa shares her journey from New York to DC, highlighting the importance of community and personal connections. She discusses the launch of her card game, Bestie Banter, detailing the creative process, marketing strategies, and the challenges of entrepreneurship. The conversation emphasizes the significance of storytelling, consistency, and the drive to execute ideas while also touching on the balance of personal life and business aspirations.FollowBestie Banteron InstagramOver 100 games sold so far! Get your hands on a game here:https://bestiebanter.comConnect with the founder: Follow on IG@iamisiuwaOther resources mentioned in this episode:USPTO.GOV
Feb 9, 2025
45 min

Have you ever felt the need to build a personal brand or struggled with marketing your business?
Are you ready to rebrand?
Well, in this engaging podcast episode, Chardeney discusses the evolution of The Not Your Average Culture podcast and the importance of community and fostering connections with guests Martin Ricard and Kamar O'Guinn.
Martin Ricard is the Founder of Community Symbol, a marketing firm for justice-motivated businesses and nonprofits.
Kamar O'Guinn, who affectionately goes by the Umoja Man, is the Manager of the African American Success Project at Berkeley Unified School District.
They explore their professional backgrounds, the significance of protecting Black culture, and the challenges of balancing their creative pursuits with their professional responsibilities. The conversation also delves into personal growth, the importance of mentorship, and the value of unconventional thinking. The episode concludes with practical advice for listeners and resources for further exploration.
Check out the video I filmed for the Umoja Program Berkely Unified School District
Things Mentioned in This Episode:
Knubia: Dr. Gregg Carr & Karen Hunter
Also referred to as Knarrative
Social Venture Network - Social Business Circle
Faith In The Valley- Faith-Based Community Organization
Southeast Asian Development Center
Evoke Social Media Tool Kit
Key Takeaways
The podcast started as a personal project before podcasting was popular.
Maintaining community connections is crucial for creatives.
Protecting Black culture is essential in both marketing and education.
Advice to younger selves includes exploring the world and gaining experiences.
Balancing professional responsibilities with creative pursuits is a challenge.
Light bulb moments often come from recognizing opportunities for collaboration.
Challenging mediocrity is vital for personal and professional growth.
Being unconventional can lead to innovative ideas and success.
Branding can shape how others perceive your skills and services.
Resources and networking are vital for success in social impact work.
Feb 2, 2025
52 min

Consider this The Creator's Guide to Scaling: When (and When Not) to Monetize Your Hobby
Summary
In this engaging conversation, Chardeney interviews Katie Gatti Tassin and Henah Velez from Money With Katie. They discuss the intricacies of creative capacity, the challenges of content creation in the media industry, and the importance of community and real-life inspiration. They share personal experiences, insights on navigating industry trends, and valuable tips for aspiring creators. The discussion emphasizes the balance between quality and quantity in creative work, the significance of staying grounded, and the lessons learned throughout their journeys in media.
Takeaways
Creative capacity is about balancing productivity and quality.
It's essential to decouple creative output from self-worth.
Real-life conversations can inspire content creation.
Experimentation is key to finding what resonates with your audience.
Don't let social media dictate your creative process.
Focus on the quality of ideas rather than quantity.
Community support is vital for growth and inspiration.
Be open to feedback, but trust your instincts.
Start projects without overthinking the details.
Travel can provide a fresh perspective and inspiration.
Chapters
02:27 Introductions and Backgrounds
05:28 Understanding Creative Capacity
12:30 Staying in Tune with Industry Trends
17:14 Balancing Industry Trends and Reality
23:19 Tips for Producing Content on a Large Scale
26:37 Becoming a Generalist in Your Craft
26:58 The Value of Sharing Hobbies and Interests
28:14 Scaling Beyond Blogging and Content Creation
29:59 Avoiding the Trap of Monetization
31:19 Overcoming Perfectionism
32:42 Listening to Your Gut and Handling Feedback
35:56 Exploring Different Platforms for Inspiration
39:09 Boosting Creativity with Unrelated Activities
Jan 20, 2025
55 min

It’s time to redefine what productivity looks like for YOU. In this episode of Not Your Average Culture, I dive into my approach to entrepreneurship that lets you build your dreams without the burnout. Learn how to identify your capacity, honor your boundaries, and stay aligned with your values—all while leveling up on your own terms.
If you’re a Black woman who is sick and tired of being sick and tired. If you are looking for ways to have a creative outlet, be more feminine, develop healthy habits, and just ready to level up and work on being the best version of yourself, then this conversation might inspire you to glow up in both life and business. Tap in and explore how to:
✨ Shift your mindset around productivity✨ Work smarter, not harder✨ Prioritize self-care and still secure the bag✨ Stay true to your unique entrepreneurial journey
It’s time to thrive, not just survive. Let’s get into it!
Check out the documentary I filmed here:
Amazon Prime
Apple TV
Tubi
Check out my website
Connect with me online
Check out Riverside for yourself
You can use my code Chardeney15 for a 15% discount
Keywords: Vidography, Creative Entrepauner, Minimalist entrepreneurship, Black women entrepreneurs, productivity tips, self-care for Black women, soft life, creative boss moves, glowing up, leveling up in business, living on your own terms, entrepreneur self-care tips, Black girl boss vibes.
Jan 12, 2025
1 hr 20 min

In this episode, we dive into the journey of transforming the stigma around formerly incarcerated and justice-impacted individuals. We share stories about ARTivisim, support, mentorship, and creating opportunities for others. Tune in for an enlightening conversation.
Connect with Robert: https://www.hood2highereducation.com/
Connect with Chardeney: @Chardeney_Mason_Creations
Support this podcast by joining the Patreon
Dec 31, 2023
40 min

Meet the Co-Founder of Ground Floor Jermaine Ijieh. In this conversation, we discuss the impact of forging connections in our ever-evolving world. We explore both the art and science involved in making meaningful connections and cultural ties that unite individuals. Our conversations touch upon narratives, experiences, and common interests that shape these communities, offering valuable insights into the transformative power of nurturing connections. Tune in, for inspiration as we explore the heart and soul of thriving communities.
Connect with Jermaine on LinkedIn
Join Ground Floor
Connect with Chardeney: @Chardeney_Mason_Creations
Support this podcast by joining the Patreon
Dec 30, 2023
48 min

In this episode, we discuss making a living from your craft and learning to embrace the unique journey that unfolds. We examine the concept of nurturing a career garden, employing the skill of planting the seeds of success in both your personal and professional realms, all while highlighting the vital role of agriculture. Join us as we unravel the steps to reach your goals, drawing inspiration from the parallels between personal development and the nurturing practices of agriculture.
Check out the video here
Connect with Mathew: IG@Tendy43_Greens
Connect with Chardeney: @Chardeney_Mason_Creations
Support the podcast by joining the Patreon.
Evergreen State College - Olympia, Washington
Deep Roots Urban Tea House
Oakland Leaf
Growing Together Projects.Org
Bombera Restaurant
Pomet Restaurant
Jo's Modern Thai
Chef Sarah Germany
Rocky's Market
Dec 29, 2023
38 min

In this episode we talk about the creative process, building your own brand and share what really goes down behind the scenes of running a business! Join us as we share personal stories, on navigating Creative Entrepreneurship, working through creative burnout and practicing selfcare. Whether you're a pro or just starting out, we've shared some tips on ways you can amp up your brand and business game. @LorellLane - Facebook Ads Expert
@justericaangelic @jangelic.creativestudio www.justericaangelic.com
@RemixTheContent www.ChardeneyMasonCreations.com @ChardeneyMasonCreations https://www.patreon.com/ChardeneyMasonCreations?utm_campaign=creatorshare_creator
Dec 28, 2023
51 min

In this episode, join me as we dive into the art of unraveling the creative knot and overcoming those daunting creative roadblocks. Explore practical strategies to unwind, reignite inspiration, and push through the challenges that every creator faces. Whether you're an artist, writer, or anyone navigating the creative realm, discover insights, and actionable tips to find balance, reignite your passion, and foster a sustainable, fulfilling creative journey. Tune in to hear what to expect in this upcoming season and how I’m personally navigating the twists and turns of Creative Entrepreneur while staying resilient and inspired.Get in touch and stay connected! Follow me on IG: @ChardeneyMasonCreations
www.ChardeneyMasonCreations.com Patreon: https://www.patreon.com/ChardeneyMasonCreations?utm_campaign=creatorshare_creator
Dec 27, 2023
23 min
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