On this episode, we give some quick thoughts on how we're slowly seeing the idea of being a “data-centered company” slowly transforming from a process to create and market products and services more effectively to now being a way to throw money at a box to check off just to look like they are up to date with their tech stack. In other words, this show is dedicated around how “data-centered” is slowly becoming a buzzword and yet another piece of corporate jargon vernacular which is how it goes when older companies finally embrace what the start-ups have been doing for years. We share where opportunity is missing with data (particularly in marketing), how to stay grounded in understanding there’s a TON we still don’t know how to do yet, and how to break the status-quo when it comes to boilerplate data processes.
Have a request, comment, question, or hate rant against us? Is you company “doing data” right? Are they totally not doing at all and just shooting from the hip? Hit us up!!
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