In the 1984 film, Revenge of the Nerds, the stereotype of

the nerd eventually emerged as the hero, possibly inspiring nerd culture as weknow it today.  The term nerd wasinitially a pejorative, but beginning in the late 90’s, the interests of“nerds” and nerds themselves became more popular, in large part because of therise of personal computers.  SiliconValley now wields an incredible amount of influence over both our work andpersonal lives.  Data, once relegated tothe realm of men with pocket protectors, became a critical part of business,media, and marketing.  Today, data is nowconsidered the most valuable resource in the world.  But ensuring the integrity of data is in thehands of Business Intelligence professionals like Jaclyn Herr. 

Jaclyn leads Business Intelligence and Customer Experience

at TeeTurtle, maker apparel, toys, and games, featuring both in-house designsand licensed characters from Disney, Marvel, and Star Wars.  Yeah, nerd culture stuff. 

We discuss:  

·       

The Zendesk support platform

·       

Why customer data is important to businesses

·       

How data-driven stories affect change

·       

Dealing with bad data

·       

The biggest driver of customer expectationstoday

Connect with Jaclyn on LinkedIn – https://www.linkedin.com/in/jaclyn-m-herr/

TeeTurtle:  https://www.teeturtle.com/

Unstable Games: 

https://www.unstablegames.com/

Music courtesy of Big Red Horse – https://bigredhorseband.com/

Brought to you by Happitu – https://happitu.com/

--- Send in a voice message: https://podcasters.spotify.com/pod/show/next-in-queue/message