iSpot CEO Sean Muller joins Next in Media to break down how the post-2026 upfronts are shifting the TV advertising landscape toward trusted, outcomes-based measurement, the reality of AI-driven optimization, and what brands actually care about moving forward.

Why Warner Bros Discovery Ditched and Rebuilt TV Targeting

Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.