Next in Media
Next in Media
Mike Shields
A Tale of Two TV Upfronts
11 minutes Posted Jun 26, 2025 at 9:00 am.
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Show notes
As part of its exclusive series on the YouTube Ecosystem, Next in Media spoke with John Terrana, President, Americas at VaynerMedia, about why most clients aren't racing to lock up much inventory beyond sports this year, and the 'weirdo' spot YouTube still finds itself in.