Next in Media
Next in Media
Mike Shields
That generational shift that needs to happen is so far away. And that's the biggest problem for sports right now.
32 minutes Posted Feb 18, 2025 at 10:00 am.
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Next in Media spoke with Andrew Rosen, an analyst and author of the newsletter Medium Shift, about the struggles traditional media companies are having in catering to younger sports fans.
Rosen also talked about the various attempts at recreating sports bundles, and whether we're headed toward a world where all sports are available via streaming, yet fans are more confused and overwhelmed than ever.