Next in Media
Next in Media
Mike Shields
What's it like for Advertisers to Wait Around for the DOJ, and Google
28 minutes Posted Nov 12, 2024 at 10:00 am.
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Next in media spoke with Megan Jones, Chief Digital Officer at Digitas, about what she tells clients about a possible Google break up, and the never ending cookies saga. Jones also talked about why it's so hard to bake creators into traditional media planning, and what's really going on with sustainability.