Navigating the Customer Experience
Navigating the Customer Experience
Yanique Grant, Customer Experience Strategist, Entrepreneur
265: Why Feelings Drive Growth: Emotional Equity, Belonging & Brand Transformation with Jean-Pierre LaCroix
28 minutes Posted Dec 9, 2025 at 5:00 pm.
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Send us Fan Mail In this episode of Navigating the Customer Experience, we sit down with Jean-Pierre LaCroix—President and Chief Strategy Officer of SLD, brand visionary, author, and creator of groundbreaking tools such as the Trust Ladder and the Ideal Omni Experience Model. With more than 46 years of experience helping global organizations transform their retail, brand, and customer experience ecosystems, Jean-Pierre brings deep insight into what it truly takes to build emotionally resonant...