
Are your customers loyal to you, or just doing business with you until something cheaper comes along? In this episode of The Dickie and Donny Show, business coaches Dickie and Donny break down the difference between creating clients and creating fans, using lessons from the wildly popular Savannah Bananas and their fan first approach to business. They dig into two types of friction that quietly damage client experience: micro frictions, the small unnoticed issues that pile up over time, and macro frictions, the obvious problems everyone sees but few businesses fix. From a pothole in a parking lot to a 10 second gap in music, small details shape how customers feel about your brand. Dickie and Donny also explore why your product is not really your product. Your process is your product. Two competing businesses can sell the exact same thing, but the experience around it is what creates true fans. They share real client stories about building fan loyalty before someone even signs a contract, the power of a simple video text, and why a polarizing vision might be the key to attracting the right customers and repelling the wrong ones. If you are a business owner who wants loyal customers, referrals, and a business that runs without chaos, this episode will change how you think about every touchpoint in your client journey. Learn how to build a business that creates raving fans and gives you back your time. Take the free 7 minute business assessment at businessonpurpose.com/healthy 👉 Go to businessonpurpose.com/healthy to take the Healthy Owner Business Assessment and find out exactly where your business stands today. 📩 SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter 📝 For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ 🎙️ LISTEN on Apple Podcasts HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 🎙️ LISTEN on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 ▶️ SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #ClientExperience #BusinessOwnerTips #CustomerLoyalty #SmallBusinessGrowth
Jul 3
26 min

What if you could hand AI your biggest business problems and actually get useful answers back? The problem is, most business owners are prompting AI like a vending machine and wondering why the output feels flat and generic. Dickie and Donny are back with a framework that changes everything. The BYO 5Cs of AI, which stands for Content, Context, Creativity, Concreteness, and Curiosity, is a proven method that helps business owners use AI with intention, precision, and results that actually move the needle. This episode breaks down each of the five C's in plain language, with real examples from real business owners in roofing, masonry, electrical, and more. You will learn how to set up AI the right way, how to widen your thinking, how to get specific fast, and how to keep asking the right questions until the output is something you are proud to use. If you are a business owner who feels like AI should be doing more for you, this episode is exactly what you need. 👉 Go to businessonpurpose.com/healthy to take the Healthy Owner Business Assessment and find out exactly where your business stands today. 📩 SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter 📝 For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ 🎙️ LISTEN on Apple Podcasts HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 🎙️ LISTEN on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 ▶️ SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #AIProductivity #BusinessGrowthStrategy #DickieAndDonnyShow #SmallBusinessSuccess
Jun 26
24 min

Your team is already using AI. The question is whether they know what they should and should not be putting into it. Most business owners hand their people a powerful tool with zero guardrails and wonder why things feel chaotic. No policy. No boundaries. No plan. Just fragmentation. In this episode, BOP Coaches Shawn "Dickie" Stinson and Brandon "Donny" Gray sit down with Matthew Lingafelt, BOP's fractional Tech Stack role, to break down what an AI policy actually looks like for a small business and why you need one before your next employee opens an AI tool without a second thought. This is not about fear. This is about being intentional with one of the most powerful tools your business will ever use. ✅ Why "information in is information stored" and what that means for your business risk ✅ The three buckets of information and how to decide what belongs in AI and what does not ✅ How to build an AI policy that is one page, functional, and actually gets followed ✅ Why using AI without a project structure is costing your team time and memory ✅ The difference between AI as a complement to your business versus a substitute for your people ✅ What "you should not sacrifice ethics on the altar of efficiency" means for how you lead You do not need a 10-page document. You need a clear framework your team can actually use. Is your business using AI intentionally, or just hoping nobody puts the wrong thing in the wrong place? 👉 Go to businessonpurpose.com/healthy to take the Healthy Owner Business Assessment and find out exactly where your business stands today. 📩 SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter 📝 For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ 🎙️ LISTEN on Apple Podcasts HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 🎙️ LISTEN on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 ▶️ SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #AIPolicy #SmallBusinessOwner #BusinessOnPurpose #AIForBusiness
Jun 19
41 min

Most business owners can drive change. Very few can bring their team along for the ride. And that gap between the vision in your head and the buy-in from your people is where great businesses stall out. In this episode, BOP Coaches Shawn "Dickie" Stinson and Brandon "Donny" Gray sit down with Roberto Gutierrez and Rogers Jackson, co-founders of Jackson Builders, a Nashville-based construction company doing 70 to 80 homes a year. Ten years in. Still growing. And still keeping their culture intact while everything around them changes. This is not theory. This is what it actually looks like to lead change inside a real business. ✅ Why explaining the "why" is the single most powerful tool for getting team buy-in ✅ How Jackson Builders turned 1,000 punch list items into a process overhaul that saved time and money ✅ The shift from cost-plus to fixed-price contracts and what it did for their margins ✅ How they built custom AI tools with zero coding background to track leads, project health, and marketing ✅ Why growing your sales pipeline is not just a revenue move, it is a leverage move ✅ The culture principle that keeps subcontractors, clients, and employees all moving in the same direction Change is not the enemy of culture. Poor communication is. The builders who scale without losing their people are not lucky. They are intentional. Is your business running you, or are you running it? 👉 Go to businessonpurpose.com/healthy to take the Healthy Owner Business Assessment and find out exactly where your business stands today. 📩 SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter 📝 For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ 🎙️ LISTEN on Apple Podcasts HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 🎙️ LISTEN on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 ▶️ SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #BusinessGrowth #ConstructionBusiness #SmallBusinessOwner #BuildingCulture
Jun 12
33 min

Most business owners think scaling is a growth problem. It is actually a money problem. And how you fund that next level of growth could be the difference between a breakthrough and a breakdown. In this episode, BOP Coaches Shawn "Dickie" Stinson and Brandon "Donny" Gray get into the one conversation most business owners avoid until it is too late: the cash side of scaling. No vague financial advice. No one-size-fits-all strategies. Just honest, practical talk from coaches who are inside real businesses every single week. Here is what separates the business owners who scale well from the ones who stall out. ✅ The four types of scale and why each one carries a different price tag ✅ Why your core values should be your first financial filter before you spend a dollar ✅ Save, debt, or hybrid: how to know which funding path actually fits your season ✅ The due diligence framework that tells you if a scale move is worth making at all ✅ Why having the money is not the same as having a reason to spend it ✅ The bank account rule every business owner should follow before taking on debt ✅ How a 13-week cash flow forecast changes everything about your risk decisions Scaling without a financial plan is not bold. It is just expensive. Know your numbers. Know your risk. Know your next move. Is your business built to scale, or just built to survive? 👉 Go to businessonpurpose.com/healthy to take the Healthy Owner Business Assessment and find out exactly where your business stands. 📩 SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter 📝 For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ 🎙️ LISTEN on Apple Podcasts HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 🎙️ LISTEN on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 ▶️ SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #SmallBusinessGrowth #BusinessScaling #CashFlowManagement #BusinessCoaching
May 22
31 min

What if hiring more people is actually the last thing your business needs right now? Most business owners think scaling means adding headcount. But the ones who scale well know it is about finding the right people for the right gaps at the right time. In this episode, BOP Coaches Shawn "Dickie" Stinson and Brandon "Donny" Gray get into the messiest, most misunderstood piece of scaling any business: the people side. No generic HR advice. No cookie-cutter hiring tips. Just real conversations from real businesses navigating real growth. Here is what most business owners skip before they hire their next person. ✅ Why scaling with people looks completely different depending on your business type ✅ The interior designer who needed fewer people, not more ✅ What happened when one business jumped from 3 employees to 22 without the revenue to match ✅ The MVP hire vs. the full team hire and how to know which one fits your season ✅ Why your vision, mission, and core values should drive every single hiring decision ✅ The bank account trick that removes the pressure of every new hire Scaling is not a headcount problem. It is a clarity problem. And until you know what your scale actually requires, every new hire is just an expensive guess. Are you building a team or just filling seats? Take the next step and find out how healthy your business really is. 👉 Go to businessonpurpose.com/healthy to take the Healthy Owner Business Assessment. 📩 SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter 📝 For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ 🎙️ LISTEN on Apple Podcasts HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 🎙️ LISTEN on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 ▶️ SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #BusinessScaling #SmallBusinessGrowth #HiringStrategy #EntrepreneurMindset
May 15
27 min

What if the reason your business cannot grow is not your market, not your team, and not your budget? It is your process. Or the lack of one. In this episode, BOP Coaches Shawn "Dickie" Stinson and Brandon "Donny" Gray break down the first and most foundational piece of scaling any business: getting your process out of your head and onto paper. No fluff. No theory. Just the raw truth about why most businesses hit a ceiling and never break through it. Here is what business owners keep getting wrong. You cannot scale what you have not defined. So where does your business stand? ✅ What scaling actually means and why most owners misunderstand it ✅ Why your purpose has to lead before your process can follow ✅ The real cost of doing business without a documented process ✅ What a builder learned when he tried to open a second location without a process ✅ Why writing it down changes everything, even if it starts on a bar napkin This is not about building a perfect system on day one. It is about building something repeatable, trainable, and ready to grow with you. Because you cannot send your vision into a new market, a new team member, or a new location without a process to carry it there. The business that scales is not the one with the best idea. It is the one with the clearest playbook. Are you building a business or just staying busy? Take the next step and find out how healthy your business really is. 👉 Go to businessonpurpose.com/healthy to take the Healthy Owner Business Assessment. 📩 SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter 📝 For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ 🎙️ LISTEN on Apple Podcasts HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 🎙️ LISTEN on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 ▶️ SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #BusinessScaling #SmallBusinessGrowth #BusinessProcessImprovement #EntrepreneurSuccess
May 8
32 min

What if the way you are using AI right now is quietly limiting your growth? Most business owners are experimenting with AI. Very few are actually building with it. In this episode, BOP Coaches Shawn "Dickie" Stinson and Brandon "Donny" Gray break down the three real ways AI is showing up inside businesses today. No hype. No tech jargon. Just practical insight on how AI is either helping you move faster or keeping you stuck. Here is what most leaders are missing. AI is not just a tool. It is a structure decision. So where do you fall? ✅ The "Ferrari Google" approach most owners rely on for quick answers ✅ Why AI add-ons feel helpful but rarely change your business ✅ The hidden problem with stacking tools that never connect ✅ What it looks like to actually build your business inside AI ✅ How AI can eliminate hours of manual work without losing control ✅ Why the best use of AI is not replacing people but freeing them ✅ The shift from reacting to information to being guided by it This is not about chasing every new AI tool. It is about choosing how deeply you are willing to integrate it into your business. Because the businesses that win will not be the ones using AI occasionally. They will be the ones building their entire operating system around it. The question is simple. Are you adding ornaments to your business or are you building the tree? Take the next step and find out how healthy your business really is. Go to https://businessonpurpose.com/healthy to take the Healthy Owner Business Assessment. SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ LISTEN to The Dickie and Donny Show on Apple Podcast HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 LISTEN to The Dickie and Donny Show on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #AIForBusiness #BusinessGrowthStrategy #EntrepreneurMindset #AutomationTools
Apr 17
44 min

What if the tension you are avoiding right now is the very thing holding your business back? Most business owners do not struggle with effort. They struggle with conversations they are unwilling to have. In this episode, BOP Coaches Shawn "Dickie" Stinson and Brandon "Donny" Gray break down 10 practical truths for handling conflict as a healthy, effective leader. No fluff. No corporate scripts. Just real situations every business owner faces when people, expectations, and emotions collide. Here is the reality most leaders miss. Conflict is not the problem. Avoiding it is. So what actually works? ✅ Why confronting issues immediately prevents bigger breakdowns ✅ How to correct behavior without attacking the person ✅ The simple shift that turns assumptions into understanding ✅ Why vague feedback keeps teams stuck and frustrated ✅ How giving a clear game plan eliminates repeated mistakes ✅ When to bring emotion into the conversation and when not to ✅ Why great leaders do not tolerate repeated underperformance This is not about being harsh. It is about being clear, honest, and consistent. Because every unresolved issue quietly drains your culture, your time, and your profit. Handled well, conflict does the opposite. It builds trust, strengthens relationships, and creates a team that actually performs. The question is not whether conflict exists in your business. The question is whether you are leading through it or avoiding it. Are you working IN your business or ON your business? Do you have all of the foundational elements that will liberate you from the business chaos? Take the assessment to find out which areas you can grow and improve on. Take our Healthy Owner Business Assessment HERE➡️ http://businessonpurpose.com/healthy SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ LISTEN to The Dickie and Donny Show on Apple Podcast HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 LISTEN to The Dickie and Donny Show on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #BusinessLeadership #ConflictResolution #EntrepreneurMindset #SmallBusinessGrowth
Apr 10
27 min

What if the growth of your business came down to one decision… which tool you focus on next? In this episode, BOP Coaches Shawn "Dickie" Stinson and Brandon "Donny" Gray take the core Business On Purpose tools and put them head to head in a March Madness-style bracket. No theory. No fluff. Just real decisions business owners face every day. If you had 4 hours and could only work on one tool, which would actually move your business forward? That is the game. As they battle through 32 BOP tools, something becomes clear. Most owners are not lacking effort. They are lacking clarity on what matters most right now. Here is what rises to the top: ✅ Why subdivided bank accounts create instant financial clarity ✅ How the delegation roadmap exposes where your time is leaking ✅ The difference between having a vision and actually executing it ✅ Why documented processes are the foundation of a real business ✅ The one tool that connects marketing, sales, operations, and admin One insight changes everything. The right tool at the right time is more powerful than working harder. This episode will challenge how you prioritize your time and show you what it really takes to build a business that runs without you. Are you working IN your business or ON your business? Do you have all of the foundational elements that will liberate you from the business chaos? Take the assessment to find out which areas you can grow and improve on. Take our Healthy Owner Business Assessment HERE➡️ http://businessonpurpose.com/healthy SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ LISTEN to The Dickie and Donny Show on Apple Podcast HERE ➡️ https://podcasts.apple.com/us/podcast/the-dickie-and-donny-show/id1849240083 LISTEN to The Dickie and Donny Show on Spotify HERE ➡️ https://open.spotify.com/show/1gkSeO4QGSAcupPOnon5oS?si=12cf4b4a42a84aa1 SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1 #BusinessOnPurpose #BusinessSystems #EntrepreneurGrowth #SmallBusinessSuccess
Mar 27
39 min
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